Crimson Cup Coffee House Named 2012 Business of the Year

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Crimson Cup Coffee House, operated by coffee roaster and coffee shop business consultant Crimson Cup Coffee & Tea, has been named 2012 business of the year. The retail location acts as a workshop where Crimson Cup perfects products and its 7 Steps program, which offers independent coffee shops an alternative to expensive coffee shop franchises.

Seven Steps to Success in the Specialty Coffee Industry
The Coffee House acts as a test lab where we experiment with different products and try out ideas for improving independent coffee shop operations.

Crimson Cup Coffee House has been named 2012 Business of the Year by the Clintonville Chamber of Commerce. Operated by coffee roaster and coffee shop business consultant Crimson Cup Coffee & Tea, the business was honored for its economic and community contributions to the central Ohio suburb.

“We are grateful to the Clintonville community for this honor, which affirms our vision as a company,” said Crimson Cup Founder and President Greg Ubert. “Crimson Cup is all about making communities better – whether it’s Clintonville, our community of independent coffee shops across the country or the rural farming communities around the world that grow the coffee we import and roast.”

In 2007, Crimson Cup applied lessons learned from 16 years as a coffee roaster and coffee shop business consultant to open its first retail location. Today, about 8,000 people per month stop by the Clintonville shop to enjoy great-tasting, locally roasted coffee drinks. In addition, prospective business coffee shop owners visit to learn about running a successful independent coffee shop.

“The Coffee House acts as a test lab where we experiment with different products and try out ideas for improving independent coffee shop operations,” said Crimson Cup Founder and President Greg Ubert. “We share our findings with more than 300 independent coffee shops across 25 states that use Crimson Cup products. We also incorporate what we learn into our 7 Steps program, which is an alternative to expensive coffee shop franchises.”

Unlike a coffee shop franchise, Crimson Cup's 7 Steps program allows business owners to create a unique specialty coffee business that reflects their tastes and the needs of their local community.

“We offer everything a coffee shop franchise does – and more – but without the franchise fees and restrictive business practices,” Ubert said. “We help the owner create a solid coffee shop business plan that covers all the bases, from choosing a location to hiring and training staff, choosing menu items, setting business hours and much more. The program includes several days of comprehensive free training to help the new venture get off to a great start.”

The foundation of Crimson Cup's 7 Steps program is Ubert’s book, Seven Steps to Success in the Specialty Coffee Industry. Now in its second printing, this common-sense guide was updated recently based on lessons learned from Crimson Cup Coffee House and Crimson Cup's experience as a coffee shop business consultant to independent coffee shops across the country.

To learn more about the 7 Steps program or to schedule an initial consultation, call 888-800-9224 or visit the Crimson Cup website

About Crimson Cup Coffee & Tea

Since 1991, Crimson Cup Coffee & Tea has roasted and packaged quality, great-tasting coffee in Columbus, Ohio and taught independent business owners how to be successful in specialty coffee. In 2007, Crimson Cup opened its first company-owned coffee house, which joined a network of more than 350 independent coffee houses, grocers, college and universities, and food service operations across 25 states that serve Crimson Cup beverages. For more information, visit crimsoncup.com. ccct03052012.

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Cheryl Claypoole
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