Shopping App CoffeeTable Unveils “May is for Moms” Giveaway

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Leading catalog app CoffeeTable partners with leading bloggers to reward Mothers throughout the month of May

CoffeeTable is rewarding moms with prizes throughout May

The fabulous brands and gifts on CoffeeTable are exactly what all the moms out there want and deserve.

Moms deserve more than a single day of gratitude, don’t they? That’s the principle behind the “May is for Moms” prize giveaway hosted by CoffeeTable, the App Store’s #1 catalog shopping app for iPad. CoffeeTable is providing a handful of Moms all over the country a range of prizes - ranging from jewelry, flowers, spa packages, and more - starting Friday, May 11 and continuing through May 23.

“CoffeeTable features hundreds of catalogs, with something for everyone, especially mothers,” noted CoffeeTable CEO Ben Choi. “We hand-selected gifts from a few of our catalogs, as a token of gratitude to the many amazing moms out there.” CoffeeTable is a free app for iPad, featuring catalogs across categories ranging from Apparel, Jewelry, Food & Wine, Home & Garden, Gifts and a dozen more. CoffeeTable is the only app that allows shoppers to purchase directly and securely from catalogs, which include Athleta, Crate & Barrel, Coldwater Creek, RedEnvelope, Hamilton Jewelers, 1-800-Flowers, and more.

CoffeeTable is collaborating with several leading bloggers to reach over a hundred thousand moms, including Momanthology, Something Like Life, The Megalomanic Mommy, Scented Flutterby, SaraLee's Deals Steals & Giveaways, and several more. Shoppers can enter the giveaway in the free CoffeeTable app, as well as through each of the blog websites. Entry to the giveaway is free of charge, and moms have opportunities to submit multiple entries by completing additional online engagement activities. CoffeeTable will announce the winners of its prizes on May 24, 2012.

“I’m thrilled to work with CoffeeTable in celebrating Moms in May,” notes leading blogger MaryBeth Isaac of Momanthology. “The fabulous brands and gifts on CoffeeTable are exactly what my readers - and all the other moms out there - want and deserve.” Prizes include a necklace from RedEnvelope, a spa gift bag from Wine Country Gift Baskets, a bouquet from 1-800-Flowers, a gift set from Cheryl’s Cookies, and many more.

For more information visit CoffeeTable on the web or download for free from the iTunes App Store.

About CoffeeTable:
CoffeeTable is a free shopping app that turns your iPad into a virtual coffee table of retail catalogs, allowing shoppers to browse their favorite stores anywhere, anytime. #1 in the App Store’s Catalogs category, CoffeeTable is the only app that enables purchases to be made directly in the app, via its Express Checkout technology. CoffeeTable features rich visual catalogs of leading retailers such as Crate and Barrel, Sears, Lands’ End, West Elm and many more.

CoffeeTable is the brainchild of e-tailing pioneers Chris Friedland and David Berman. Friedland and Berman are founders of, a $300 million e-commerce business. CEO Ben Choi is Venture Partner at Maveron, and is a seasoned mobile executive, formerly at Greystripe (acquired by ValueClick) and at Yahoo. CoffeeTable investors include RR Donnelley, the world’s leading catalog printer and services provider.

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