Cognos Positioned in Leaders Quadrant in New Analyst Report: Completeness of vision and ability to execute place Cognos in Leaders quadrant in Business Intelligence Platforms report

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Cognos, an IBM company and a world leader in business intelligence and performance management solutions, today announced it is positioned in the Leaders quadrant of Gartner, Inc.'s new 2008 Business Intelligence Platforms Magic Quadrant.(1) Gartner evaluates vendors based on completeness of vision and ability to execute.

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We view this placement as representative of the continued innovation and industry leadership we provide in the business intelligence and performance management market

    Enterprise customers and midsize organizations have long relied on Cognos' proven business intelligence capabilities on top of their transaction systems to reduce costs, improve customer service, streamline reporting and operations and deliver higher-value information to improve decision-making and increase user productivity.

"We view this placement as representative of the continued innovation and industry leadership we provide in the business intelligence and performance management market," said Dave Laverty, vice-president, Worldwide Marketing, Business Intelligence and Performance Management, Cognos. "With Cognos' full-range of BI and performance management user capabilities on a single enterprise-class platform, our customers are able to leverage trusted information and move from process automation to optimize business performance for competitive advantage."

Cognos has also been positioned in Gartner's 2007 Corporate Performance Management Suites Magic Quadrant. View these reports, compliments of Cognos, at

IBM Cognos 8 Business Intelligence provides decision makers at all levels of the enterprise with groundbreaking capabilities to better manage performance by delivering a consistent, accurate view of all business information. As a complete, flexible product, IBM Cognos 8 BI easily integrates into existing infrastructures with multiple systems and data sources. Its simplified BI environment improves user adoption, enables better decision-making, and provides a robust foundation for departmental BI, enterprise BI and performance management.

(1) Sources: Magic Quadrant for Business Intelligence Platforms, 2008, by J. Richardson, K. Schlegel, B. Hostmann, N. McMurchy, February 2, 2008. Gartner, Inc., "Magic Quadrant for CPM Suites, 2007" by Nigel Rayner et al, December 19, 2007.

About the Magic Quadrant

The Magic Quadrants are copyrighted December 2007 and January 2008 by Gartner, Inc. and are reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendor's measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Cognos, an IBM company

Cognos, an IBM company, is the world leader in business intelligence and performance management solutions. It provides world-class enterprise planning and BI software and services to help companies plan, understand and manage financial and operational performance. Cognos was acquired by IBM in January 2008. For more information, visit: and

Note to Editors: Copies of previous Cognos press releases and product information are available at

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Carrie Bendzsa
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