Kenthurst, New South Wales, Australia (PRWEB) October 23, 2012
Colleato Pty Ltd. (Colleato) in partnership with Bar-Ray Products (Bar-Ray) — the world’s largest manufacturer of radiation protection products, garments and vinyls based in Littlestown, Pa. — officially unveiled a new website http://www.colleato.com.au. The site offers instant access to the innovative and trusted world of Bar-Ray Products, including the best of the vast Bar-Ray product inventory and instant search and find capabilities for a host of radiation protection aprons, eyewear, X-ray accessories, barriers and shields. The new Colleato website combines the best of what Colleato, in partnership with Bar-Ray, has to offer, organized with the user in mind. Visitors can easily navigate the website by interest category – whether they are seeking radiation protection aprons and wearables or protective leaded eyewear – or they can search through the full complement of radiation protection products. In addition, the website’s “look and feel” echoes the design aesthetic that international consumers have come to expect from Bar-Ray’s distinctive product offerings.
“The new Colleato website brings the best of Bar-Ray’s products directly to a growing base of Australasian customers,” said Jeff Stein, Chief Executive Officer for Bar-Ray. “Bar-Ray provides products designed to meet the needs of interventionalists, radiologists, X-ray technicians and others in their respective disciplines and facilities. This website will serve as an online source for the best and most innovative personal radiation protection products.”
Featuring high quality aprons and wearables, eyewear, barriers, shields, curtains and X-ray accessories, the website also offers useful information such as apron sizing charts, apron care and radiation attenuating glove sterilization instructions, CE, FDA and ISO certificates, and material safety data sheets. The website also allows users to request product quotes, a catalogue and more information about radiation protection products offered by Colleato in partnership with Bar-Ray.
“The website launch is an important company-wide priority because we know what a huge outreach opportunity the Internet presents. Australasian radiologists, interventionalists and technicians understand the importance of selecting high quality, radiation protection products from a source they trust,” said Leeanne Hilton-Butt, director of Colleato Pty Ltd. “We are ideally positioned to serve as the ultimate radiation protection products destination for Australasia on the Internet, providing solutions, products and useful information.”
Unique highlights and features of http://www.colleato.com.au include:
**Vast Fabric Library of Colours and Patterns
More than 400 colours and patterns are searchable through the website’s database. An interactive component allows visitors to see what their colour or fabric choice will look like on an apron, vest or skirt product with a simple click of the mouse. To view an enlarged view of the fabric, one merely has to roll over the pattern with the mouse.
**Search and Find
Searching and navigating the website is intuitive and efficient: Users can browse and navigate by content category — such as Aprons and Wearables, Eyewear, Barriers, Shields and Curtains, and X-ray accessories — enabling them to easily locate the product or category type they desire. For additional guidance, the website also calls out these category areas in color-coded tabs appearing at the top of each page on the website. Users can also search by entering the product ID number or keyword in the Product Search field.
Products chosen from the inventory will appear in special callout boxes, containing a photograph of the item and product name, on the website. Activated links will take users directly to the full product description page on the website.
**Resources and How-to Information
The website contains a Resources section featuring sizing charts for front protection and wrap around aprons, skirts and vests. Additional resources include how-to care information for aprons and radiation attenuating glove sterilization instructions available as downloadable PDFs.
The new website is being actively marketed through the use of search engine optimization techniques. For more information on Colleato Pty Ltd. or to request a catalogue, visit http://www.colleato.com.au or e-mail colleato.xray(at)gmail(dot)com.
About Colleato Pty Ltd.
Colleato, based in Kenthurst New South Wales, Australia, in concert with Bar-Ray Products brings the most innovative, advanced and best-valued range of personal radiation protective apparel and accessories to Australia. Uncompromised service, quality and personal safety ensures the product customers purchase is the product they need. Whether their needs are met by one of Colleato’s 12 standard styles of apron or they have very specific needs, Colleato is the company of choice. Its staff prides itself on the ability to meet and exceed customer expectations.
About Bar-Ray Products
Bar-Ray Products (Bar-Ray) is an ISO 9001, CE, and FDA registered company and the world’s largest manufacturer of personal radiation protection products since 1930. The Bar-Ray product line consists of a full range of personal radiation protection garments, including standard weight, lightweight and lightweight lead-free radiation protection products, x-ray barriers, airport screening curtains, inspection products and much more. For more information about Bar-Ray and its products, call toll-free 800-359-6115 (717-359-9100 for international callers). E-mail info4barray(at)bar-ray(dot)com or visit http://www.bar-ray.com.