In today’s chaotic economy and crazy competitive environment, more than ever, executives need insights into competitor plans and where new market opportunities lie.
Atlanta, Georgia (PRWEB) February 17, 2010
Competitive Intelligence Radar, known as “CI Radar”, announces the newest addition to their suite of competitive research and market intelligence tools. The new competitive intelligence tool, Document Radar, provides the first intelligent search engine to quickly locate, categorize, rank and analyze competitor documents from the web.
Current trends point to an ever increasing explosion of web content from social networks, industry sites, blogs, aggregators, and other sources, with no end in sight. This has created a great opportunity for firms to exploit all of this content by locating and analyzing the documents of their competitors. Yet, traditional search engines like Google fall down when it comes to this type of competitive analysis task. Google was never designed to provide the precise filtering and scoring required for competitive research and market intelligence activities. This is where Document Radar fills the gap and can save hundreds of hours in wasted search activities.
Unlike traditional search engines, Document Radar understands each user’s precise industry, competitive landscape, relevant topics and keywords. Using this profile, the intelligence tool automatically reads each competitor document and categorizes it as a R&D Presentation, Price Sheet, Business Plan, User Manual, Webinar, Case Study or one of 50 other categories. Then as documents are automatically published into the user’s custom dashboard, they are scored and ranked on the intelligence value they provide to the user.
“Document Radar allows me to find the precise documents I’m looking for, without wasting hours on Google and other search engines”, says a CI Analyst at a major financial services firm. “Further, I’m gaining great recognition from my executive team for delivering valuable documents they weren’t getting access to before.”
The Document Radar competitive intelligence service requires no training and no complex setup, and is targeted for analysts, competitive intelligence, market research, product management, and marketing professionals, or anyone tasked with competitive research or market intelligence gathering.
CI Radar’s CEO, Mark Van Laeke, comments "In today’s chaotic economy and crazy competitive environment, more than ever, executives need insights into competitor plans and where new market opportunities lie. Our market intelligence tools and competitive research dashboard help provide the insights critical to making the right decisions and selecting the correct strategy.”
Document Radar is just one of CI Radar’s competitive intelligence tools. CI Radar’s corporate website lists all the competitive intelligence software tools available, along with several free competitive research tools at http://www.ciradar.com/free-resources.aspx.
About CI Radar
CI Radar, LLC provides award-winning competitive intelligence tools that help generate opportunities for clients. Opportunities include identifying sales leads, uncovering competitor plans, discovering new markets, optimizing marketing campaigns, building better products and gaining insights to make critical strategic decisions.
CI Radar’s competitive intelligence services include custom client dashboards, daily intelligence alerts, outsourced virtual analyst team, and a host of market research project capabilities.
Based in Atlanta, Georgia, CI Radar can be found at http://www.ciradar.com.
Mark Van Laeke