Construction Marketing Ideas and Strategy from ByReputation's New Construction Promotion Service

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New marketing ideas and strategies are offered by ByReputation for construction marketing.

A new service brought in by ByReputation allows for construction marketing with organic search engine optimization, local search directories, and content marketing to reach out to new clients.

A new service brought in by ByReputation allows construction marketing to use organic search engine optimization, local search directories, and content marketing to reach out to new clients. To get a free construction marketing consult from an expert, please click on the link below:

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Using search engine optimization with Google, Yahoo, and Bing for construction will develop their websites ranking in these engines. Search trends are found and evaluated from past site statistics to pinpoint keywords and/or phrases associated with a high conversion rate. A search engine specialist delves into the website and changes the page peripherals with the biggest role in the search algorithm. Of course, only white hat and penguin safe techniques are used for this process.

Getting over 100 million hits per month on local search directories such as Yahoo Local, Yelp, Yellowbook, and the Superpages, utilizing these directories is vital to construction marketing. Looking for local businesses, clients look to these search engines for a place to find construction firm. ByReputation focuses on the top 30 local directories. This allows the construction firm to stand out from the rest of the local construction firms in the area.

Content marketing is used as the last piece of construction marketing service. Creating a blog focused on construction, content marketing puts out unique articles pertaining to the details of the companies. These articles and any questions on them are then published about two to three times a week. The Google freshness score is then increased by the constant flow of new content which allows for construction firm to show up far more frequently in searches.

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Brandon Gaille
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