Social Media and Community interaction plays a vital role in Customer Relationship Management execution and an effective tool for Customer Experience Management. Companies today need to know how to incorporate these practices in their strategy as well as respond to what customers are experiencing
Atlanta, GA (PRWEB) October 8, 2007
CoreSpeed, LLC, an Atlanta-based provider of branded online community and enterprise social media platforms, is hosting a series of online webinars specifically focused on sharing best practices for online community and enterprise social media. This webinar series, Leveraging Community, is being developed in conjunction with domain subject matter experts and will be focused on introducing the advantages and best practices advice for leveraging online community and enterprise social media for Interactive Marketing, Sales Process Optimization, Customer Support, Interdisciplinary Team Management, Human Resources and Recruiting, Partner and Channel Management, Professional Community Development, as well as, Financial Management.
According to John Linss, President and CEO of CoreSpeed, "The business class online community is about enabling internal employee productivity and empowering the ecosystem of business relationships around the enterprise. This creates real business benefits in terms of leveraging community for marketing, sales, support, operations, human resources, finance, IT, as well as, overall organizational productivity and collaboration."
Linss continues, "A key differentiation in business class online community and enterprise social media platforms is the support for workflow and business process as well as the ability to integrate with other enterprise systems and various data sources."
The first webinar, scheduled for October 16, 2007 at 2PM EST, entitled "eMarketing, Community, and Social Marketing" is co-hosted with Sherry Heyl, President of What a Concept!, a specialist in the successful implementation of online and enterprise communities and Michael W. Thomas, National President of the CRM Association, representing the Customer Relationship Management (CRM) industry.
This first webinar will cover a range of interactive marketing topics such as effective online community development, viral marketing, integration of CRM and web analytics, as well as, driving search engine optimization (SEO) success through a branded online community.
"We will discuss how to leverage online tools and social networks to empower companies to stay connected and collaborate with their growing and evolving audience and influencers. We will also explore the process of content creation, strategic positioning and targeted interaction to create communities of raving fans", says Sherry Heyl.
"Social Media and Community interaction plays a vital role in Customer Relationship Management execution and an effective tool for Customer Experience Management. Companies today need to know how to incorporate these practices in their strategy as well as respond to what customers are experiencing", according to Michael W. Thomas.
To register, please visit http://www.corespeed.com/site/webinar.html.
CoreSpeed, LLC, an Atlanta-based, global provider of business-class, branded online community and enterprise social media platforms that incorporate Web 2.0 social media tools. These tools provide collaboration and communications around traditional customer, prospect, employee, supply chain, and partner touch-points. CoreSpeed has launched an online learning lab community specifically focused on sharing best practices for online community and enterprise social media.