Las Vegas, NV (Vocus) November 1, 2010
The eleven directors of the Corporation for Travel Promotion (CTP) are in the process of documenting incorporation of the company in the District of Columbia and have elected Stephen J. Cloobeck, Chairman and Chief Executive Officer, Diamond Resorts International(R), as Chairman and Caroline Beteta, President and Chief Executive Officer, California Travel and Tourism Commission, and George Fertitta, Chief Executive Officer, NYC & Company, as Vice Chairs upon incorporation.
The CTP has scheduled its next meeting, open to the public, to be held November 11, 2010, 11:00 a.m. to 1:30 p.m., 1330 Connecticut Avenue NW, Washington DC 20036.
Over the past ten years, the U.S. travel and tourism industry has seen a decline in the number of visitors and a loss of market share to other destinations that operate competitive national tourism boards and advertise and market globally. The goal of the Corporation for Travel Promotion is to develop a multi-channel marketing and communication program to attract more international visitors, generate new visitors spending and create 40,000 new American jobs annually.
The travel and tourism industry represents $1.3 trillion of the U.S. economy, supporting 8.2 million U.S. jobs and accounting for 8 percent of all U.S. exports. One out of every 16 Americans works, either directly or indirectly, in a travel and tourism related industry.
The Travel Promotion Act of 2009 created the CTP to develop and execute a plan to (a) provide useful information to those interested in traveling to the United States; (b) identify and address perceptions regarding U.S. entry policies; (c) maximize the economic and diplomatic benefits of travel to the United States through the use of various promotional tools; and (d) ensure that international travel benefits all states and the District of Columbia.
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