San Jose, CA (Vocus/PRWEB) February 09, 2011
Despite the recent decline triggered by the global economic recession, the US cosmetic procedures market is eventually recovering, with growth led by non-surgical procedures, the youth focused-American society, and the continued interest of people to enhance their physical appearance. In addition to the desire of the people to look young, other factors that are driving and would continue to fuel growth in the market include growing acceptance of cosmetic surgery, an ageing population, high degree of competition at workplace, and growing popularity of weight loss and reality television programs. Technological advancements that are making invasive procedures less painful and non-surgical techniques more effective, coupled with direct-to-consumer advertising and marketing, would propel further growth in the US cosmetic procedures and products market.
Non-surgical procedures accounts for a lion’s share in terms of number of procedures in the US, as stated by the new market research report on Cosmetic Procedures and Products. Though non-surgical procedures are performed in rather large numbers and are preferable due to their non-invasive nature and quick treatment times, the surgical procedures however contribute the lion's share (in terms of spending) of the cosmetic procedures and products market. Breast augmentation and the injectable Botulinum Toxin Type A (including Botox and Dysport) were the leading surgical and non-surgical cosmetic procedures performed in the year 2009, respectively. Meanwhile, cosmetic procedures such as eyelid surgery, tummy tucks, buttock lifts, and buttock augmentations are growing in popularity. Ethnic and racial groups cornered over 22% of cosmetic procedural share in the year 2009, with Caucasians maintaining their lead.
In terms of gender, women dominated with a major share of the total procedures performed on them in 2009, but registering a 3.58% decline compared to 2008. Men outdid women not only in terms of percentage increase in number of procedures performed, but also with a positive growth of 8.27% over 2008. Office-based facilities remain the preferred location for cosmetic surgeries in the US, followed by freestanding surgicenters and hospitals
In terms of cosmetic surgery products, injectables represent the largest and fastest growing segment of the US Cosmetic Surgery Products Market. Key growth drivers include the non-invasive nature of these products, faster outcome, no downtime, and convenience without significant lifestyle changes often associated with surgical procedures. Implants represents the other key segment of the US cosmetic surgery products market, which is portended to continue it's run, despite mortgage crisis that vexed the US economy in recent years. Breast implants accounts for the largest share of the implants market in the US. Although, the demand for breast implants registered a considerable dip in 2008 and 2009 on account of financial uncertainty, the future remains optimistic given the aggressive marketing strategies, and product innovations by providers.
In Europe, cosmetic surgical procedures account for the largest revenue share of the overall cosmetic procedures market, while non-surgical techniques outdo in terms of number of procedures performed in a year. Demand for non-surgical cosmetic procedures is significantly high, due to their non-invasiveness, reduced or no recovery time, and minimal side effects. Advancements in laser technology pushes demand beyond conventional procedures to new ones, such as laser liposuction. The UK is not only the largest market for cosmetic surgery procedures in Europe, but is also the fastest growing. Despite of turbulent economic conditions, demand for cosmetic surgery remained unabated in the UK. The year 2009 registered impressive growth in the number of breast augmentation, liposuction surgery, Botox, rhinoplasty and other weight related procedures. Also, a phenomenal increase in the number of surgical cosmetic procedures for men, such as gynaecomastia ops or male breast reduction, male brow lifts, male facelifts, and male tummy tucks was registered in 2009. Enhanced accessibility to both surgical as well as non-surgical techniques has been a major force spurring growth in the UK market. Besides, Eastern Europe is a much sought after cosmetic surgery destination for its low-cost and quality care.
Major players profiled in the report include Allergan Inc., Anika Therapeutics Inc., BioForm Medical Inc., Candela Corp., Cutera Inc., Cynosure Inc., DermaMed USA, Dermik Laboratories, ExcellaDerm Corp., Fascia Biosystems LLC, Genesis Biosystems Inc., Genzyme Corporation, IRIDEX Corp., Johnson & Johnson, Mentor Corp., Lumenis Ltd., Medicis Pharmaceutical Corp., Palomar Medical Technologies Inc., Q-Med AB, Solta Medical Inc., Suneva Medical Inc., among others.
The research report titled "Cosmetic Procedures and Products: A US and European Market Report" announced by Global Industry Analysts Inc., provides a comprehensive review of the Cosmetic Procedures and Products market in the US, and the Cosmetic Procedures market in Europe, impact of economic recession on the markets, current market trends, major growth drivers, statistical review on popular cosmetic procedures performed in the US and European markets, recent industry activity, and profiles of major/niche US market players. The report analyzes the US market for Cosmetic Surgery Products for the years 2007 through 2015 in terms of Annual Sales for market segments including Equipment (Lasers, Microdermabrators and Other Equipment), Injectables (Botulinum Toxin Type A, Dermal Fillers, and Other Injectables), Implants (Breast Implants and Other Implants), and Others. The market analytics for the US Cosmetic Procedures for the years 2007 through 2015 are provided in terms of Annual Demand by Procedure Type, including Surgical (Breast Augmentation, Abdominoplasty, Blepharoplasty, Facelift, Liposuction, Rhinoplasty, and Others) and Non-surgical (Botox, Dermal Fillers, Laser Hair Removal, Laser Skin Resurfacing, Chemical Peel, Microdermabrasion, and Others). The report analyzes the European market for Cosmetic Procedures for years 2007 through 2015 by the following geographic regions - France, Germany, Italy, the UK, Spain, and Rest of Europe. Procedure types analyzed include Surgical Procedures (Breast Augmentation, Liposuction, Blepharoplasty and Rhinoplasty), and Non-Surgical Procedures. Also, a seven-year (2000-2006) historic analysis is provided for additional perspective.
For more details about this comprehensive market research report, please visit – http://www.strategyr.com/Cosmetic_Procedures_And_Products_Market_Report.asp
About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., and (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world’s largest market research publishers. The company employs over 800 people worldwide and publishes more than 1200 full-scale research reports each year. Additionally, the company also offers thousands of smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.
Global Industry Analysts, Inc.
Web Site: http://www.StrategyR.com/
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