Florock® Polymer Flooring Expands to U.K.

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Crawford Laboratories is proud to announce the addition of Florock U.K., Ltd. to the Florock family. Customers in the United Kingdom and Ireland will now have easier access to a wide range of Florock products.

Florock® Polymer Flooring, manufactured by Crawford Laboratories, Inc., Chicago, is expanding its growing international business with a new presence in the United Kingdom. Florock UK Ltd., based in central England, is now the exclusive distributor of Florock’s fluid-applied flooring products in England, Wales, Scotland and Ireland.

As of March 1, 2013, Florock customers in the U.K. have access to the same high quality expertise, installation and technical support available in the U.S., Mexico, and parts of Central America, Asia and the Middle East. In addition, locally stocked product will allow for shorter lead times and even better competitive pricing.

Owners of the new company, Colin Grandfield and David Cook, have more than 45 combined years in the industrial, commercial and institutional resinous flooring business. The partners’ extensive consultative sales and installation experience, as well as in-depth knowledge of regional markets, is a winning combination. “Florock customers around the world expect excellence at every level. Dave and Colin are true professionals, who thoroughly understand the intricacies of the (concrete floor coating) business in the UK,” says David Schmetterer, CEO of Florock/ Crawford Labs. “Most importantly, they have a track record of providing customers with flooring solutions and developing positive long-term relationships. We’re excited to welcome them to the Florock family.”

Florock Representatives are available near you. Call 1-800-FLOROCK (1-800-356-7625); 1-773-376-7132, or email us at pr(at)florock(dot)net to learn more.

About Florock®, Manufactured in the U.S.A. by Crawford Laboratories, Inc. -- Serving facilities nationwide, Crawford Laboratories, Inc., is a respected leader in the manufacture, research and development, and installation of solutions-oriented concrete floor coatings and toppings. Independently owned for more than 60 years and located in Chicago, Illinois, Crawford Laboratories was founded on the principles of cutting-edge technology, innovation and impeccable integrity.

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