Crayola Beginnings Lets Children’s Creative Explorations Start Earlier Than Ever

EASTON, Pa. (Business Wire EON/PRWEB ) November 21, 2007 -- The holiday shopping frenzy is a day away, and parents are now faced with countless choices for pleasing the little ones on their gift list. For most, the scenario is a familiar one—so many toys, so trying a task. For new parents, the task just got easier, as Crayola is introducing “Crayola Beginnings” -- the first art tools made just for toddlers’ tiny hands.

Crayola Beginnings encourages parents to celebrate their toddlers' carefree creations because by nurturing children's art, we nurture their imagination.

Ergonomically designed to fit toddlers’ hands like a glove, the egg-shaped Crayola Beginnings TaDoodles washable crayons, markers and paints let children 12 to 36 months scribble and paint up a colorful storm with shades like “please pink,” “oopsie orange” and “pattycake purple”! The most radical change to Crayola crayons and markers in 104 years, toddlers can now explore art at a much earlier age using the playful egg-shaped characters, while building confidence, language and writing abilities, and important motor skills.

Toy Wishes magazine awarded TaDoodles First Marks markers, Crayon Buddies and All-in-One Paints a “2007 Fab 5 Award,” an honor bestowed on five innovative new toys that have no bells, no whistles, no batteries and need only a child’s imagination to charge them up.

Toy and children’s lifestyle expert and Toy Wishes Contributing Editor Chris Byrne says, “The best play puts children in full control of the experience, giving them an outlet for personal expression and discovery.” Byrne adds that, “Crayola Beginnings encourages parents to celebrate their toddlers’ carefree creations because by nurturing children’s art, we nurture their imagination.”

For the young-at-art and children who enjoy creating with the latest in surprising, creative activities — Crayola has something to please girls and boys of all ages this holiday season. Here’s a sample of this year’s crop of Crayola creative art activities.

The First Christmas

12 – 36 mos.

Crayola Beginnings lets toddlers make their first scribbles with ergonomically-designed art tools made for their first full palm grasp. The TaDoodles Washable Crayon Buddies, created for children as young as 12 months, hold a triangular shaped crayon. When the tips wear down, parents can twist up a new one. The TaDoodles First Marks washable markers for children 18 months+ have no caps and are designed to dry out between uses and be reactivated by simply dabbing them on paper. Children 18 months+ can now make their first marks on paper with TaDoodles All-in-One washable paint with no dripping, spilling or set-up needed. The school bus-like Crayola B.U.V. (Beginnings Utility Vehicle) comes with three TaDoodles First Marks markers and gives toddlers a way to carry and store their colorful art buddies while developing sorting skills and confidence through make-believe play.

For Pint-Sized Picassos

3+ Years

Crayola Color Wonder Mess-Free Paint joins the popular line of clean, colorful art materials that magically appear only on special Color Wonder paper, not on clothing, carpet, walls or furniture. Color Wonder Mess-Free paint lets kids channel their creative energy toward one of the activities they love the most, and moms like the least because of the mess. It comes with three large paint brushes filled with clear, colorless paint and 3 sheets of extra large Color Wonder paper. Just squeeze the brush onto one of the mega sheets of Color Wonder paper and watch the bold, bright color appear only where it belongs—on the paper! The first paint of its kind, Color Wonder Mess-Free paint is spill-proof, calls for no setup or cleanup and doesn’t require water, so it can be used anywhere, anytime – even in the car on the way to grandma’s house!

Feel the Magic

5+ Years

Crayola Model Magic Fusion, a soft, clean, air-drying modeling material, lets kids’ sculptures come to life like never before, with life-like textures and bold new colors. Model Magic Fusion was developed for young sculptors who want their creations to look and feel as vivid as their imaginations. No-mess Model Magic Fusion blends easily and is great for molding, decorating and covering objects for “make and play” creations that dry in about 24 hours. Model Magic Fusion brings cool textures and effects to Model Magic like “Alien Skin” from the Creatures assortment, and Glow-in-the Dark from the Outer Space collection. The super soft modeling material stays pliable longer, and reusable storage tubs allow kids to take what they need and store the rest for another time.

Let There Be Lights

6+ Years

Crayola Color Explosion Glow Board, Crayola’s newest “color-tech” toy, combines the magic of Color Explosion with the eye-catching luminosity of a light-up drawing surface. The Glow Board lets kids create drawings on two different erasable screens using glowing ink markers. With a flip of a switch, their glow-in-the dark art appears, disappears, morphs and moves. A flip-down stand behind the Glow Board lets kids create their own electronic billboard to display their designs. Three AA batteries are not included.

Images for all Crayola holiday items are available at Crayola.com/mediacenter.

MULTIMEDIA GALLERY

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