Continuum Crew with its 40-plus client focus is the perfect market match for our vibrant community and focus on the boomer consumer. I can't wait to watch the next chapter unfold as the Eons audience meets an exciting new leader in the boomer marketplace
San Francisco, CA (PRWEB) April 28, 2011
Crew Media, the media services company owned and operated by Continuum Crew announced today that it has acquired the baby boomer-focused online social networking site Eons.com and baby boomer online advertising network Eons BOOM Media.
Founded in 2006 by Jeff Taylor, the creator of Monster.com, Eons is an online social networking site serving the baby boomer generation. Eons has more than 800,000 registered users, and is the anchor site in the Eons BOOM Media network of 26 websites, whose combined monthly visits are more than four million1.
“Members of the large Eons community are loyal, actively participate in groups and engage one another – presenting a great opportunity to collect insights and deliver those to advertisers,” said Lori Bitter, President and CEO, Continuum Crew. “Maintaining the Eons forum and enabling it to further thrive is vital to that discourse and to serving mature consumers. The addition of Eons and Eons BOOM Media to the Continuum Crew portfolio is a next step that demonstrates our commitment to helping businesses build lasting and profitable relationships with mature consumers, by bringing those opportunities to Continuum Crew clients and stakeholders to motivate their boomer and senior customers to engage with their brands.”
“Continuum Crew with its 40-plus client focus is the perfect market match for our vibrant community and focus on the boomer consumer,” said Jeff Taylor, founder of Eons.com. “I can't wait to watch the next chapter unfold as the Eons audience meets an exciting new leader in the boomer and senior marketplace.”
In the coming weeks, additional news will be announced by Crew Media pertaining to a strategic media sales partnership for Eons.com and the Eons BOOM Media network.
Ri Regina, a current Eons team member, has been retained and will serve as the Manager of Community and Member Engagement.
Read the open letter from Lori Bitter to the members of the Eons community here.
For potential advertisers interested in learning more about custom social marketing and advertising opportunities on Eons.com and in the Eons BOOM Media network, contact salesinfo(at)eons(dot)com. To learn more about Crew Media, contact Ashley Mercier, Group Publisher, Crew Media at 415-295-4575 ext. 7.
Eons (Eons.com) is the premier online community for baby boomers and beyond, with more than 800,000 registered members. It was founded in 2006 by Jeff Taylor, the creator of Monster.com. In 2011 Eons was acquired by Crew Media, a media services company specializing in creating high-quality digital media engagements for the mature audience. For more information, visit http://www.eons.com .
About Eons BOOM Media
Eons BOOM Media is an online advertising network focused on reaching baby boomers on the web. In 2011 Eons BOOM Media was acquired by Crew Media, a media services company specializing in creating high-quality digital media engagements for the mature audience. For more information visit http://www.eonsboommedia.com .
About Crew Media
Crew Media is a media services company specializing in high-quality digital media engagements for the mature audience. In 2011 Crew Media acquired its flagship media properties, Eons.com, the premier online community for baby boomers and beyond, and Eons BOOM Media, a baby boomer online advertising network. Crew Media is based in San Francisco, California and is owned and operated by Continuum Crew LLC.
About Continuum Crew
Continuum Crew - Engaging Consumers > 40 is an integrated communications firm that focuses on helping businesses to build lasting and profitable relationships with mature consumers. This includes offering services in consulting, research and planning, media strategy, creative production, both traditional and online advertising, interactive engagement and public relations. Continuum Crew owns and operates Crew Media, a media services company specializing in high-quality digital media engagements for the mature audience. In 2010 Continuum Crew was named on Entrepreneur magazine's ‘100 to Watch’ list. Continuum Crew is based in San Francisco, California. For more information about Continuum Crew, visit: http://www.continuumcrew.com , and Lori Bitter’s Boomers in the Wild blog at: http://www.BoomersInTheWild.com .
For press inquires contact Rosa Mangiardi, Continuum Crew, 415-295-4575 x 12 or 415-728-2113, rosa.mangiardi(at)continuumcrew(dot)com.
1 Quantcast, February 2011
Eons and Eons Boom Media are registered trademarks of Eons, Inc. All other brand names, product names or trademarks belong to their respective holders.