2008 Kayak for a CureTM Sells Out Charity Paddle Event : Vancouver Event Raises Funds for Cancer Research

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When kayakers gather in Vancouver B.C.’s English Bay on Sunday, Aug. 17 for Kayak for a CureTM III, they will find themselves floating among a sea of other paddlers.

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4imprint stepped up and really built our brand with us, hand-in-hand

The 2008 event has attracted more than three times the number of paddlers who participated in the 2006 inaugural event. At the same time, donations have grown from just $1,100 in 2006 to more than $40,000.

In addition to the Vancouver, B.C. charity paddle, Kayak for a CureTM has grown to include events in Victoria, B.C., and Columbus, Ohio. Funds raised in Vancouver and Victoria benefit the Canadian Cancer Society. Funds raised in Columbus benefit the National Multiple Sclerosis Society.

Among those paddling again in this year's event: 4imprint Senior Account Manager John Van Den Brandt, and his wife, Jean.

"I'm excited to come back and be part of the team again this year and see how it has grown," John Van Den Brandt said. "It's really fun to join a group of like-minded people who have the same love for kayaking and an interest in furthering a very good cause."

For the second year in a row, Kayak for a CureTM participants will receive promotional gear donated by 4imprint: moisture-wicking long-sleeve T-shirts, bandana caps, temporary tattoos, floating key-chains and waterproof tote bags.

"4imprint stepped up and really built our brand with us, hand-in-hand," said Mark Starkey, Kayak for a CureTM Executive Director/Founder. "4imprint has hit such a home run for our organization that our participants actually get equally as excited about the promotional products from 4imprint as they do about the actual event."

About 4imprint

4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, and serves more than 100,000 businesses with its innovative promotional merchandise. For more information, visit http://www.4imprint.com in the United States, http://www.4imprint.co.uk in the United Kingdom and http://www.4imprint.ca in Canada.

Through 4imprint's one by one® program, the company awards a $500 in-kind grant every business day of the year to non-profit organizations, religious organizations and schools. For details, visit http://onebyone.4imprint.com.

About Kayak for a CureTM

Kayak for a CureTM is a non-profit, volunteer-based organization headquartered in Vancouver, B.C., Canada. For more information, visit http://www.kayakforacure.ca.

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Brenda Haines
4imprint
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