Rodelle Announces Attendance At The 2010 Fancy Food Show, New York City, June 27-29, 2010

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Rodelle, a premium extracts and spice company based in Fort Collins, CO, will attend the 2010 Fancy Food Show in New York City, June 27-29, 2010. Rodelle will be located at the Custom Blending booth #5312. Rodelle’s vanilla extracts put the company on the map almost 80 years ago.

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Social responsibility is a cornerstone of our business practices.

Rodelle, a premium extracts and spice company based in Fort Collins, CO, will attend the 2010 Fancy Food Show in New York City, June 27-29, 2010. Rodelle will be located at the Custom Blending booth #5312. Rodelle’s vanilla extracts put the company on the map almost 80 years ago. Since then, Rodelle has expanded their product offerings to include Gourmet Vanilla Beans and Gourmet Dutched Baking Cocoa. They are launching their newest product, Vanilla Sugar, at the show next month.

Rodelle’s products are now sold in 48 states, Canada, Mexico and the UK making Rodelle Gourmet Vanilla the U.S.’s number one gourmet vanilla extract on the market. The vanilla family includes Pure, Gourmet, and Vanilla’s of the World and Organic Vanilla Extracts. Each product is made with the highest quality ingredients (http://bit.ly/cUskGz), including pure cane sugar, not high fructose corn syrup like many other brands. “We use premium vanilla beans and practice an advanced extraction process to produce one of the most flavorful vanilla extracts containing some of the highest vanillin levels on the market," stated Joe Basta, VP of Sales and Marketing.

Rodelle, a brand of Custom Blending Inc. is committed to creating a positive impact on the global community. “Social responsibility is a cornerstone of our business practices,” said Basta. “We buy our beans and cocoa from Uganda and Madagascar and give back (http://bit.ly/cwbh1g) to the communities to ensure that our footprint is positive and beneficial to the growers”.

Rodelle was established in 1936 in Denver, Colorado and relocated to Fort Collins in 1984. Rodelle Vanilla is America's fastest growing brand of vanilla extracts. Found in grocery stores throughout North America, we offer the highest quality baking products favored by chefs at home and in professional kitchens. Rodelle has been endorsed by Cooks Illustrated (http://bit.ly/9U214n).

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