customedialabs, An Interactive Media Agency, Announces Plans To Redesign Philadelphia Ronald McDonald House Website

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customedialabs, an interactive marketing communications agency located in Wayne, PA, has started work redesigning the website for Philadelphia Ronald McDonald House, a nonprofit organization founded in 1974 as the first of its kind to help aid families of critically ill children receiving treatment at local hospitals. The agency's pro-bono initiative will create a more user-friendly and visually appealing site, achieved in part through the incorporation of a TYPO3 content management system to help the House update and manage its own web content.

We are thrilled to donate our interactive agency's resources to the Philadelphia Ronald McDonald House

customedialabs, an interactive marketing communications agency specializing in strategic emerging-media solutions, announced today its plans to redesign the Philadelphia Ronald McDonald House website.

customedialabs will redesign the organization's website on a pro-bono basis, delivering both front-end and back-end renovations that will create a more user-friendly, visually appealing and interactive web presence. In addition, customedialabs will implement TYPO3, an enterprise-level content management system, giving the Philadelphia Ronald McDonald House the ability to easily and independently update and manage all web content.

"We are thrilled to donate our interactive agency's resources to the Philadelphia Ronald McDonald House," said Manos Sifakis, president and CEO of customedialabs. "Working with such an important nonprofit is a very rewarding experience, and we look forward to conducting more online initiatives that will benefit both this organization and the greater Philadelphia community."

The website redesign will support the organization's main goal of improving overall user experience in an effort to increase awareness, recruit volunteers and generate more donations. The anticipated launch of Philadelphia Ronald McDonald House's redesigned website will take place in summer 2009.

About Philadelphia Ronald McDonald House
The Philadelphia Ronald McDonald House provides a home away from home for families of critically ill children receiving treatment at local hospitals. We operate two Houses in Philadelphia, serving a total of 59 families each night. The Philadelphia Ronald McDonald House also runs the Ronald McDonald Camp in the Poconos for oncology patients and their siblings. In addition, we offer two Family Rooms in the Oncology and Cardiac Centers at The Children's Hospital of Philadelphia to provide a respite space for families away from the bedside. Founded in 1974 as the very first Ronald McDonald House in the world, we are the model for the over 285 Houses throughout the globe. Learn more at http://www.philarmh.org.

About customedialabs
customedialabs is an award-winning interactive marketing communications agency of the digital era. The agency's core mission is to provide clients with successful brand expressions through progressive and strategic media strategies and solutions.

For more information, visit customedialabs online or call 1.866.287.8750.

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