Mercer Sales Performance Group and The Chapman Group Team Up in Validating the Voice of the Customer

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Mercer's Sales Performance Group will be using The Chapman Group's Voice of the Customer metrics for a number of its clients as part of Mercer 's Sales Performance diagnostic process.

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Mercer's Sales Performance Group will be using The Chapman Group's LoyaltyProfessional metrics for a number of its clients as part of Mercer's Sales Performance diagnostic process. The Chapman Group will be providing the resources, methodology and services to capture quantifiable measurements higher, wider, and deeper from customers of these clients, particularly around validating the value proposition and impact of sales people from the perspective of the customer.

When asked about the newly formed relationship, and the value it will bring to current Mercer Sales Performance clients, Steve Grossman, Partner of Mercer stated, “ The Chapman Group's LoyaltyProfessional tools, processes and data bases will help us quantify more effectively the strength of the relationships our clients have with their major accounts customer base and enable us to derive more valuable insights from our diagnostic process about those relationships and our clients' ability to strengthen them in the future.”

President and CEO of The Chapman Group, Dennis J Chapman Sr. added, “I have always respected the quality of efforts of the Mercer Group, especially those of the Sales Performance Group. I believe that these additional services and knowledge points (of customers of clients) will enhance the content value of the diagnostic process as well as the Mercer Sales Performance Group’s final recommendations to their clients. ”

About The Chapman Group/LoyaltyProfessional
The Chapman Group, founded in 1988, is a sales consulting firm that creates world class account management programs. We assist clients of all sizes, across a broad spectrum of industries, in increasing their revenue and retention through the implementation of innovative processes, methodologies, best practices, skills and tools. The Chapman Group utilizes a metric-based approach to integrate the art with the science of account management, enabling our clients to grow by becoming more efficient, effective and profitable. Clients, National and Global, Fortune 1000 and Mid-tier, have all found considerable value in continuing their relationship with us, long after initial goals have been accomplished. Clients often request The Chapman Group to monitor performance while providing support in the form of strategic planning, coaching and skills training.

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Julie Landis
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