It’s all about the marketing message and being in the right place at the right time in a consumer’s life.
Boynton Beach, FL (PRWEB) December 10, 2009
In 2009, many debt settlement companies had to fight harder to obtain customers with shrinking budgets yet, Predictivedollars.com found innovative ways to adjust. In other words, the company not only fought harder, they fought smarter.
In recent reports the company’s C.E.O. Nick Passalacqua found it is more important than ever to research customers’ general behavior and reactions to marketing messages which may have changed drastically since they were last in buying mode. With that goal in mind, a large amount of A.B. tests were conducted to different “debt settlement” landing pages created by Predictivedollars.com’s C.E.O, Nick Passalacqua.
In November 2009 the landing pages that were tested were geared towards consumers who are in lieu of getting out of credit card debt and the company came across some staggering results.
By strengthening and aligning value proposition to better reflect the customer’s hesitancy in the current environment, the company achieved 18.9% higher closing rates for it’s’ customers.
From these tests the company said it has gained an extreme amount of insight to generate an even more qualified debt lead. Predictivedllars.com C.E.O. Nick Passalacqua was quoted saying “It’s all about the marketing message and being in the right place at the right time in a consumer’s life. Is it as easy as that? No. But I will always be steps ahead of my competition and they know that so I will not make the formula public knowledge.”
The company also said that it is obvious that generating a lead is a matter of trust. But in 2009, customers were more skeptical than ever and who can blame them even though we have generated an enormous amount of leads.
Even the largest financial institutions and safest investments suddenly seemed precarious but when it comes lead generation value proposition is paramount and A.B. testing will show you how simple value proposition changes lead to impressive results.
Predictivedollars.com also plans to launch its mortgage leads vertical in early January. The company’s C.E.O.’s previously owned another mortgage lead generation company which he grew to over 1,000 customers and was later sold.
Predictivedollars.com is responsible for identifying and developing new and current lead generation opportunities across the internet utilizing its core data, analytics and extreme innovation. This enables the company to create or enter into high performing verticals or drop a non performing verticals, eliminating vulnerability without losing focus at what it does best which is interactive marketing and getting results for all of those involved from consumers that visit our web properties to our clientele.
For more information call Predicitvedollars.com, Advertising L.L.C. at (888)888-8202