(PRWEB) December 02, 2012
The difference between strategic internet dental marketing and traditional broadcast marketing approaches is like the difference between trying to find a needle in a pin cushion vs. a 10-foot high haystack. That's why Internet Dental Alliance, Inc. (IDA) designed its new dental websites to focus on generating local leads for the top 25 most profitable consumer dental markets, based on Google's search volume.
Although IDA is known as the North American leader for dental marketing websites, what it really provides are turnkey tools for dentists to create their own online source of new high-value patients that are the best fit with their clinical skills and dental practice management goals. More than 25 years of dental marketing and management experience are built into IDA's New Patient Marketing Machine™ packages, which revolve around its New Patient Portals – the laser-focused turnkey dental practice marketing websites that attract new high-value patients on the internet.
“Targeting your dental marketing is the best way to reach new patients,” counsels Jim Du Molin, founder of the Internet Dental Alliance and a former dental consultant with more than 25 years of industry experience. “It’s not just about how you can attract more new dental patients. It’s about getting the very best new patients… the ones your dental practice really wants.”
When dentists subscribe to a New Patient Marketing Machine™ package, they customize it for their practice using their online Control Panel. After entering their practice's address and general contact information, they can choose up to five more local markets that are the best sources for new patients. This basic information can then be applied to multiple Portals that each focus on a single clinical skill that the practice wants to promote, such as cosmetic dentistry, conscious oral sedation, braces, dentures, etc.
Once dentists have made all of their choices, IDA's proprietary automated content publishing technology takes over. Search engine optimization (SEO) for both local keywords and patient dental market keywords is automatically applied to all of each Portal's web pages within minutes. The result is one or more customized and strategically optimized New Patient Portal ready to attract new high-value patients for the practice 24/7.
About Internet Dental Alliance, Inc.
IDA is North America's largest provider of websites for dentists and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, find-a-dentist websites, and other dental management advice and resources.