How To Increase Conversions On Dental Websites: IDA's Dental Marketing Portals Turn Leads Into Appointments

New dental websites from Internet Dental Alliance are designed to convert site visitors into new patients who set appointments.

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How to choose a Dentist
What this means to doctors is that once the site is set up and optimized to attract the kinds of patients they want for their practices, they have a 24 hour a day/ 7 days per week lead generation campaign working for them.

(PRWEB) May 01, 2012

The new dental marketing websites, or Portals, from Internet Dental Alliance, Inc. (IDA) provide dentists with professionally written articles that educate prospective patients through the sales cycle. The articles answer common questions so site visitors feel comfortable and confident enough to call the office or set an appointment online. And one of the most frequently asked questions by new dental patients is "How To Choose A Dentist".

Since IDA 's founder has more than 20 years of dental marketing experience, details such as including a section with pre-written content like "How To Choose A Dentist" in its dental websites are standard. Dentists don't have to spend time writing web content themselves or spend money trying to find a good writer to do it for them.

"We've made a point of including articles on topics that potential patients search for,” says Internet Dental Alliance founder Jim Du Molin, a dental practice marketing consultant with more than 25 years of experience. "Then we make it even easier – with IDA's unique LeadFire technology -- to customize and optimize the articles within minutes, so you can start getting new patient leads right away."

Every available option in each Portal and the online Control Panel is designed to attract highly targeted leads and convert them into patients. The Portals automatically optimize web pages for local search terms based on the practice addresses the doctors provide. And the online Control Panel gives doctors full control over choosing keywords for the specific dental markets for which they provide treatment, such as orthodontics, dental sedation, dental implants, cosmetic dentistry, etc.

"What this means to doctors is that once the site is set up and optimized to attract the kinds of patients they want for their practices, they have a 24 hour a day/ 7 days per week lead generation campaign working for them," adds Du Molin. "The cost to hire an employee to do that kind of dental marketing would be astronomical!"

About Internet Dental Alliance, Inc.

IDA is North America's largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, online newsletters, find-a-dentist websites, and other dental management advice and resources.