IDA's Portals make it easy for you to tap into the power of web video dental marketing and integrate it into your dental practice's marketing campaign.
(PRWEB) May 16, 2012
Relevant videos, images and articles are must-have tools for effective dental marketing on the internet. However, creating quality content can be costly and time consuming. Figuring out how to get it to display well on dental websites so that it attracts visitors can turn out to be frustrating and expensive, too. The new Web Portals from Internet Dental Alliance, Inc. (IDA) provide easy solutions to the quality content dilemma.
“One of the most exciting new technologies out there is video sharing,” says Jim Du Molin, founder of IDA and a former dental consultant and expert at marketing for dentists. "IDA's Portals make it easy for you to tap into the power of web video dental marketing and integrate it into your dental practice's marketing campaign."
The Control Panels for the Web Portals give dentists access to dozens of optional areas they can feature on their dental marketing websites, along with a large library of customizable multimedia content. Dentists can choose stock videos from IDA's Video Library, upload their own or embed videos from YouTube, Vimeo, or other video sharing websites. IDA recommends that doctors record a few of their own videos. A short welcome video on the home page or the doctor's profile page can help prospective patients get to know the doctor and the practice.
Doctors can use the preloaded images that come with the Portal skin they select, or create their own personal library of images. Optional custom photo pages can feature the dental team, showcase patient before and after photos or present a slideshow tour of the office to help prospective patients feel welcome.
About Internet Dental Alliance, Inc.
IDA is North America's largest provider of websites for dentists, email patient newsletters and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, online newsletters, find-a-dentist websites, and other dental management advice and resources.