Dental Marketing Strategy & Patient Acquisition: IDA's New Plans Focus On Clinical Skills

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Dental marketing strategy from Internet Dental Alliance aims to fill dental practices with high-value patients that match dentists' clinical skills.

Dental Websites Strategy: Meet Dental Team
IDA makes it super-easy for dentists to customize each Web Portal to attract the exact kinds of patients they want.

Internet Dental Alliance, Inc. (IDA) incorporates a customized dental marketing strategy into each New Patient Marketing Machine™ package. This puts doctors in control of the kinds of new patients they want to see in their practices, based on their clinical skills. By filling their schedules with patients that are the best fit for their practices, doctors have more control over their time, their production and their income. IDA's new turnkey plans make it easy for dentists set up their choice of targeted lead generation campaigns with just a few clicks of the mouse.

Each New Patient Marketing Plan™ consists of several online tools designed to attract the specific high-value patients that doctors choose for their practice. At the heart of each plan are the New Patient Portals, or dental marketing websites, that are automatically search engine optimized based on the doctor's choice of target markets and geographical locations. With a few mouse clicks, IDA's proprietary LeadFire content generation technology customizes each Portal's web pages with the appropriate keywords to generate leads for specific kinds of services – such as cosmetic dentistry, children's dentistry, gum disease treatments, clear braces, etc.

"IDA makes it super-easy for dentists to customize each Web Portal to attract the exact kinds of patients they want,” says dental marketing expert Jim Du Molin, founder of Internet Dental Alliance, Inc. "Optimizing your Web Portal using the keywords that consumers in your dental market use to search online for dentists means that your Web Portal works 24/7 to bring a steady stream of new patients into your chairs!"

IDA's New Patient Marketing Machine™ packages are available in three levels. The Starter package is indentured for dentists who are new to online marketing. It includes one Portal, and a complete set of online dental marketing tools that include listings in IDA's online dental directory network, dynamic search engine optimization (SEO), lead and call tracking, and basic tools for social media, video and mobile marketing.

The Pro and Premium levels include more Portals, SEO, tracking and upgraded social media, video and mobile marketing features, as well as bonus tutorials on internal marketing strategies that increase conversions and maximize profits.

About Internet Dental Alliance, Inc.
IDA is North America's largest provider of websites for dentists and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, find-a-dentist websites, and other dental management advice and resources.

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Julie Frey
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