Optimizing your Web Portal using the keywords consumers in your dental market use when searching online for dentists means that your site works 24/7 to bring a steady stream of new patients into your chairs!
(PRWEB) August 30, 2012
Local search engine optimization (SEO) is just one part of the dental marketing strategy built into the turnkey New Patient Marketing Machine™ packages from Internet Dental Alliance, Inc. (IDA). The other part is SEO based on the clinical skills available in each dental practice. IDA's SEO strategy focuses on these two key elements because it's based on consumer demand – people search for dentists in their geographical area who provide the treatments and services they want.
Thanks to IDA's unique LeadFire content publishing technology, IDA dental websites automatically optimize web pages for local keywords based on the dental practice's address. Doctors have the option to add pages that target up to four nearby cities, towns, neighborhoods, counties, etc.
Doctors also determine their Portal's dental market focus by choosing from 20 different dental treatment or service areas based on the clinical skills available in their practice. IDA recommends maximizing profits by focusing on generating leads for high-value patients using multiple dental websites. For example, a general dentist could have a primary Portal optimized for family dentistry, and additional Portals based on specific services such as teeth whitening, cosmetic dentistry, gum disease treatments, implant dentistry, etc.
"IDA makes it easy for you to customize each of your Web Portals to attract the kinds of patients you want,” says dental marketing expert Jim Du Molin, founder of Internet Dental Alliance, Inc. "Optimizing your Web Portal using the keywords consumers in your dental market use when searching online for dentists means that your site works 24/7 to bring a steady stream of new patients into your chairs!"
IDA's New Patient Marketing Machine™ packages provide marketing tools for dentists with practices ranging from small to large. The Starter package includes one Portal, listings in IDA's online network of dental directories, dynamic SEO, lead tracking, and basic tools for social media, video and mobile marketing. The Pro and Premium levels include more Portals, SEO and tracking, upgraded social networking and mobile marketing features, and bonus tutorials that teach internal marketing strategies to increase conversions and maximize profits.
About Internet Dental Alliance, Inc.
IDA is North America's largest provider of websites for dentists and dental directories. In 2012, it completed its cutting-edge dentist marketing Lead Fire lead generation system. Based on organic geo-targeted local search strategy which is customized for each dental office, LeadFire technology automates search engine optimization, and makes it possible to generate new patient leads within minutes of setting up the system. Internet Dental Alliance provides dental practices with online dental marketing services such as dental practice websites, website design, find-a-dentist websites, and other dental management advice and resources.