Our proximity and accessibility to this natural playground is what sets us apart.
Mesa, AZ (Vocus) November 4, 2010
The brand-new Exploring Mesa: A Pocket Guide to the Desert, published by the Mesa Convention & Visitors Bureau, is available now for visitors wanting to know more about the Sonoran Desert surrounding Arizona’s third largest city and the many ways to enjoy this popular tourism offering when visiting the Southwest.
This is the first-ever guide focused solely on desert exploration produced by Mesa’s tourism bureau who created the piece in response to visitor demand. The pocket guide outlines numerous ways to discover the unique and exotic terrain on display in the Sonoran Desert which is located in two states, Arizona and California, as well as parts of Mexico.
“Our proximity and accessibility to this natural playground is what sets us apart,” said Robert Brinton, president & CEO of the Mesa Convention & Visitors Bureau. “This new guide was especially designed with the Mesa visitor in mind highlighting nearby opportunities for our guests to learn more about our distinct vegetation, wildlife and not only learn about the diversity that exists in a desert eco-system but discover the limitless ways to enjoy it.”
Laid out in 10 sections, the guide features detailed information on Trails, Sonoran Desert Statistics, Water Recreation, a photo directory to Desert Wildlife, Birding and Desert Vegetation, as well as a four-panel Attractions & Outfitters listing. The center of the guide features a tear-out Outdoor Adventure Map paired with a Before You Go list of safety tips that will prepare guests for accessing the Sonoran Desert. The Treasured Trails section highlights 15 different trails ranging in level of difficulty that can be found within city limits and throughout the adjacent Tonto National Forest, which includes the Four Peaks and Superstition Wilderness areas.
The 20-page guide also highlights the historic Apache Trail, located east of Mesa, and outlines the attractions that make up this scenic byway that gains access to two lakes. Another section is titled Native Connections showcasing Arizona’s Native American tribes and experiences including Hohokam mounds and area museums and exhibitions dedicated to the preservation of the ancient Hohokam culture.
The complimentary Exploring Mesa: A Pocket Guide to the Desert is only available upon request at http://www.VisitMesa.com/DesertGuide or by calling 800-283-6372 or 480-827-4700. Guests visiting Mesa can pick up a complimentary copy at the Mesa Visitors Center located at 120 N. Center, Mesa, Arizona.
Michelle Streeter, Director of Public Relations
Mesa Convention & Visitors Bureau
Direct: 480-682-3638 Toll-free: 800-283-6372 x345