Analog Devices' MEMS-Based Industrial Vibration Sensor Receives Prestigious Golden Mousetrap Award from Design News Magazine : ADI's ADXL001 sensor takes top honors in the Test & Measurement category as the first sensor to provide reliable system failure warning while meeting the cost criteria of industrial applications.

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Analog Devices, Inc. (NYSE: ADI), a global leader in high-performance semiconductors for signal-processing applications, has been recognized as the Golden Mousetrap Award Best Product Winner in the Test & Measurement category by Design News magazine for the ADXL001 iMEMS® high-bandwidth industrial vibration and shock sensor. Based on Analog Devices’ iMEMS Motion Signal Processing® technology, the ADXL001 industrial vibration and shock sensor allows designers of industrial process control instruments to cost-effectively incorporate high-performance, dependable, high-bandwidth vibration monitoring into their applications via an easy-to-use sensor solution.

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Our Golden Mousetrap Awards give innovators the recognition they justly deserve, said John Dodge, editor-in-chief, Design News.

"Our Golden Mousetrap Awards give innovators the recognition they justly deserve, said John Dodge, editor-in-chief, Design News. "We extend our sincerest congratulations to the winners and finalists."

For more than 20 years, Design News has recognized the most significant individual and corporate technical achievements in the electronics community. The ADXL001 was chosen by a panel of editors from among from hundreds of entries, and the magazine's readers chose Analog Devices' ADXL001 sensor from among four finalists.

"We are honored that Design News has recognized the ADXL001 for its ability to deliver significant cost-savings and increased productivity to industrial equipment manufacturers," said Mark Martin, vice president, Micromachined Products Division, Analog Devices.

About the ADXL001 Industrial Vibration and Shock Sensor

Introduced in May 2008, the ADXL001 sensor enables improved monitoring of equipment performance and reduces costly downtime due to unforeseen system failures on the factory floor. Vibration analysis is an important preventative maintenance tool in today's factory environment; however, vibration analysis has been cost-prohibitive for many industrial applications. The ADXL001—at one-third the cost of competing sensors—allows vibration monitoring to be performed continuously and cost effectively without interrupting normal equipment operation. A video demonstration of the ADXL001 is available. For more information visit http://www.analog.com/ADXL001.

About Design News

Design News, a Reed Business publication, is published monthly to 170,000 engineers and is the leading technical resource for design engineers, who create everything from planes, trains and automobiles to cellular phones, medical devices, and, well, just about every other product on the planet. To be successful in their jobs, our readers need information on new technologies and products. They need and want to know how new solutions compare with existing products and how and where their engineering peers are using them. In particular, they are interested in the specific trade-offs and issues that are inherent in the adoption of new technology in a design effort and how other engineers manage those trade-offs. Design News is the only engineering resource to provide this kind of highly useful, practical editorial content both in print and online. We are committed to packaging and delivering that content in a format that is both quick and intuitive for busy engineers to access, whether it's within our print publication, supplements, bi-weekly technology e-Newsletters, RSS feeds or our extremely popular website.

About Analog Devices

Innovation, performance, and excellence are the cultural pillars on which Analog Devices has built one of the longest standing, highest growth companies within the technology sector. Acknowledged industry-wide as the world leader in data conversion and signal conditioning technology, Analog Devices serves over 60,000 customers, representing virtually all types of electronic equipment. Celebrating over 40 years as a leading global manufacturer of high-performance integrated circuits used in analog and digital signal processing applications, Analog Devices is headquartered in Norwood, Massachusetts, with design and manufacturing facilities throughout the world. Analog Devices' common stock is listed on the New York Stock Exchange under the ticker "ADI" and is included in the S&P 500 Index. http://www.analog.com.

iMEMS and Motion Signal Processing are registered trademarks of Analog Devices, Inc.

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Howard Wisniowski
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