Phoenix, AZ (Vocus) October 22, 2010
While Americans rate the economy and terrorism as their top two fears a much greater threat to the health and security of our nation, measured in lives lost and economic costs, silently looms in the background: sedentary diseases such as heart disease, stroke and diabetes. A study released today by the Centers for Disease Control and reported in the journal Population Health Metrics makes the dire prediction that one third of US adults will develop diabetes by 2050. TrekDesk Treadmill Desks provide a solution which has the potential to mitigate the impact of these predictions.
Diabetes ranks as the “Public Health Enemy Number Four” behind heart disease, stroke and cancer but a quick look at the economic costs of diabetes alone should show the threat sedentary diseases pose to our nation.
“People diagnosed with diabetes at the age of thirty have a total estimated lifetime cost of $305,000 according to the American Diabetes Association, with more than 50% of the direct medical costs attributable to macrovascular complications,” stated Steve Bordley, CEO of TrekDesk Treadmill Desks, a company dedicated to getting Americans up and moving throughout the day.
“Do the math, with more than 75% of the population over the age of 20 in the US the prospect of 1/3 of 232 million citizens developing a disease that carries a $300,000 price tag and is not public health enemy number one should be alarming enough to grab everyone’s attention and demand immediate change. The good news is that this number is not inevitable. The American Diabetes Association reports that a healthy lifestyle combined with 10,000 steps per day (5 miles) would reduce Type 2 diabetes by 50% in the US,” stated Bordley, “so the CDC’s report could be looked back upon as a shot across the bow if we take the necessary steps to reverse these trends.“
Bordley has been busy trying to start a Movement Revolution in the United States and to raise awareness of the 58 obesity related diseases linked to sedentary lifestyles that are crippling the nation; “America has a Food Revolution underway, now we need an equally critical phase to kick in which is a Movement Revolution.” TrekDesk is doing its part to help make that happen. You can join the Movement Revolution on TrekDesk’s Facebook page at http://www.facebook.com/pages/TrekDesk-Treadmill-Desk/80743563805 .
Medical reports and studies focusing on rising obesity rates and ill health caused by “Sitting Disease” (a term given to the multitude of syndromes and diseases caused by sedentary lives) have emerged from numerous medical authorities this past year. While the financial and productivity risk to American business is well understood, affordable solutions to the problem have proven to be a challenge.
At $479.00, approximately 1/3 the cost of a monthly health insurance premium, TrekDesk allows individuals the opportunity in achieving their 10,000 steps in as little as 3-4 hours. TrekDesk, a full sized, height adjustable workstation attaches to any existing treadmill allowing individuals the opportunity to walk slowly through the day while they work, is available for sale online at TrekDesk.com.
TrekDesk has only been selling since October of 2009 but has already garnered attention worldwide. Spotlight features on CNN, FOX, ABC, CBS, NBC and National Public Radio have helped spread the word here in the states.
Why all the buzz? Businesses have recently discovered that walking while working has a benefit to their bottom line. Increased productivity, cognitive abilities, weight loss, improved moods, disease prevention, stress reduction, anger management, less absenteeism, and reduced health care costs are some of the benefits enjoyed by corporations employing TrekDesks.
What else is in store for TrekDesk? “We are really excited by the acceptance within the academic community for further clinical trials. TrekDesk is currently under evaluation at seven major universities for further studies on its potential impact on sedentary lifestyles,” related Bordley.