Socks4Life Featured on CBS Evening News
Socks4Life gets primetime feature on CBS Evening News highlighting explosive growth despite economic conditions
Atlanta (PRWEB) March 18, 2009 -- Socks4Life.com, one of the web's leading online socks outlets, was highlighted on the CBS Evening News recently due to the explosive growth it experienced during 2008. Socks4Life has thrived despite the economic conditions and really resonates with budget-conscious consumers, as the firm provides great pricing on American-made products.
After issuing a press release about Socks4Life's remarkable growth in 2008, which was marked by an 80% increase in revenue during the calendar year, the Atlanta-based sock outlet was contacted by CBS to be interviewed for a segment on businesses that are continuing to grow in the tough economic environment.
Overall, the substantial improvement in sales over the last year was attained by meeting marketing and operational goals that drove brand, awareness, and demand. The shift to a new, more sophisticated ecommerce platform was also a significant milestone achieved during 2008.
Other factors driving sales and revenue included a robust search engine marketing program, implementing Google Checkout as a new payment option, coming up with fun and creative marketing campaigns such as awarding the "Made in America Man of the Year" award to Steven Colbert, and expanding several product lines, including the popular diabetic socks and boot socks offerings. NeboWeb, an award-winning web design company, powers Socks4Life's advertising and marketing programs and continues to help to push their growth in 2009.
"We truly care about our customers, and we understand that the only way to grow and stay relevant is to meet their needs," says Heather Johnston, Socks4Life's Senior Socks Specialist. "In the country's current economic state, customers need every day products, such as socks, to be offered to them at affordable prices without sacrificing quality."
To celebrate 2008's success, Socks4Life is announcing a limited time promotion by giving 15% off its entire inventory to shoppers who use the promotion code "Socks4LifeCBS2009" on or before April 15th 2009. Socks4Life.com offers up to 85% off average sock retail prices and has built a reputation upon providing quality American-made socks, as well as excellent, helpful customer service. To learn more about Socks4Life and the full line of products offered in the online catalog, please visit www.socks4life.com.
About Socks4Life
Socks4Life sells a variety of quality socks at wholesale prices. Offering socks up to 85% off retail prices, Socks4Life is dedicated to bringing affordable socks to anyone with Internet access. Socks4Life is built on comfort and support. As such, Socks4Life sells standard and specialty socks backed by a 30 day money back guarantee. Socks4Life promises no frills--only quality products at affordable, wholesale prices.
Contact Socks4Life:
Heather Johnston
Media Relations
Socks4Life, LLC
1-800-325-4646
http://www.socks4life.com
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