WebProvise, Inc. Says Responsive Design Provides Friendlier Browser Experience for Users, Better Image for Businesses

WebProvise, Inc. says an RWD approach allows for better web and app design, thereby improving businesses’ UX – or user experience – and online image

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WebProvise Inc.
The object of utilizing HTML5 and responsive design is to create a friendlier browser experience. Creating a better user experience means making sure websites, apps and images load quickly and successfully on whatever device is being used.

LOS ANGELES, Calif. (PRWEB) September 06, 2013

Those in the know say emerging technologies like HTML5 represent a new wave in responsive design. Tom Foremski, a technology and media trend writer at Silicone Valley Watcher, says responsive HTML platforms represent “the future” of interactive web design when compared to app-based ones. The reason? They support a variety of devices. Loren Saxby, of WebProvise.com, agrees.

“As user appetites for portable yet robust devices increases,” says Saxby, WebProvise CEO and owner, “hardware gets smaller but is continually reconfigured to meet a larger number of consumer needs. That sort of ongoing product evolution makes online marketing a challenge for businesses which don’t understand relevant software.”

Responsive design via HTML5, he says, is one way his team helps them keep pace.

“The object of utilizing HTML5 and responsive design is to create a friendlier browser experience – period. Creating a better user experience means making sure websites, apps and images load quickly and successfully on whatever device is being used.”

Which matters, since end-users crave a more seamless transition across devices.

“Though hardware may be a moving target,” reports Formeski, “consumers nonetheless expect to faultlessly view Web pages regardless of the screen size, which poses a thorny challenge for Web designers.”

“To keep pace with this demand for engagement, (those designers are) finding new ways to support content that is distributed through multiple devices in multiple formats.”

Responsive web design, he adds, is part of that service lineup. WebProvise’s own RWD strategy, Saxby says, blends various aspects of HTML5, CSS3 and JavaScript.

“HTML5 provides a base upon which we build the browser experience. Basically, it tells CSS3 what to do and CSS3 is what we use to make everything ‘look pretty’. A bit of JavaScript may be applied to enhance certain functionalities. Individually, they’re like the parts of a car. You need them all to make it work properly.”

In this case, by making it work properly, WebProvise helps business clients maintain high levels of integrity and cohesion in their online campaigns – whether the customer, or end user, happens to be wielding an Android, iPad or another device du jour.

“Consistency is good for business,” says Saxby, “especially when it comes to digital marketing.”

Business owners can learn more about responsive design, internet marketing, website development and more at WebProvise.com or by calling (800) 381-0027.

ABOUT WEBPROVISE: WebProvise helps clients make money as they save money by offering a full suite of online and offline business technology services. The company has helped businesses nationwide become more productive, make the most of cutting-edge wireless and mobile technologies and offers services as wide-ranging as Application Development, Internet Marketing, Remote IT, etc.