This research is conducted noting the paradigm shift in the demand for digital signage products and its applications for many of the sectors such as retail, education, government, corporate, sports, and transport in the regions of North America, Europe
(PRWEB) October 27, 2014
The report "Digital Signage Market by Hardware, Software (Edge Server, Distribution & Scheduling, Content Management), Application (Commercial, Infrastructure, Institutions, Industrial), Products (Indoor & Outdoor) & by Geography - Forecast to 2014 – 2020," defines and segments the Digital Signage Market into various sub segments with an in-depth analysis and forecasting of market sizes. The report also identifies the factors driving this market, various restraints, and opportunities impacting it along with the adoption trends.This research is conducted noting the paradigm shift in the demand for digital signage products and its applications for many of the sectors such as retail, education, government, corporate, sports, and transport in the regions of North America, Europe, APAC, and ROW.
Entertainment areas such as movie halls, game zones, multiplexes, and others are the most preferred locations to catch the attraction of the people in the case of digital signage. It helps in the advertisement of the new attractions such as new movies, new music videos, new games to be launched, or any other new things that are launching.
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Browse more than 80 market data tables with 49 figures spread through 219 pages and in-depth TOC on "Digital Signage Market.”
Digital signage is in high demand in hospitals for solving day-to-day problems due to large infrastructure. This is done by decreasing confusion in hospitals by efficiently guiding patients and visitors through their facility with interactive building maps and facility directories. The growth in the number of hospitals in most of the regions is one of the opportunities for the digital signage industry to increase the market size. Digital signage helps in differentiating their medical facility and will help the direct visitors to their destination while promoting health messages, various upcoming events, and various types of classes or trainings in the healthcare center.
Commercial application verticals account for the major share of the digital signage application market. The commercial application of digital signage includes verticals such as corporate sector, retail, and healthcare, and hospitality verticals.
Digital signage is widely used in indoor applications such as hotels, hospitals, and so on. The widely capturing sensibility of digital signage screens help individuals a lot in detecting the pathways or knowledge sharing at the same time in hospitals and hotels. It has eliminated traditional dilemma of printing signage where the person has to change the whole information for viewing the new one. Normally, companies are specifically dealing with lots of segment in this arena that create its demand highly.
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Applications are commercial, infrastructural, institutional, and industrial. The geography section has North America which includes the U.S., Canada, and Mexico. Europe includes the U.K., Germany, Italy, France, and other European countries. Asia-Pacific (APAC) is covered extensively and includes China, Japan, South Korea, India, and other countries. Rest of the world (ROW) mostly covers major regions such as Middle East and Africa. The ‘other’ segment of ROW includes many countries such as Argentina, Brazil, Egypt, Australia, and many others.
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