Cost Savings, Operational Benefits, and Innovations Fuel Demand for Digital Radiography, According to New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Digital Radiography markets. The global market for Digital Radiography is projected to exceed US$900 million by 2018, driven by changing healthcare needs, rapidly expanding aging population, advantages offered by newer Digital Radiography equipment, and need for improvement in image visualization, detailed pathological and anatomical examinations. Growth would also be spurred by growing demand for newer Digital Systems in emerging economies such as China and India for continuous monitoring.

Digital Radiography: A Global Strategic Business Report

Follow us on LinkedIn – Digital Radiography (DR) has emerged as one of the most dynamic segments of the overall medical imaging industry. DR is claiming to be the future of radiography and is today being implemented on a wider scale than hitherto envisaged. Faster processing, cost reduction, improved patient safety are all advantages that are driving the technology acceptance in the marketplace. The technology promises to offer such benefits as better medical evaluations and the resulting edge in making optimum treatment decisions. With radiography going increasingly digital and with modern cutting edge direct digital radiography systems offering breakthrough image data capturing abilities, pressure is mounting on the functionality of PACS to support such DR systems. The market for digital radiography is capital intensive and is subject to frequent technological obsolescence given the blistering pace of innovation, refinement and sophistication of DR equipment and systems. The market is currently witnessing the popularity of wireless, portable DR detectors with form factor of conventional film-screen cassettes. Also gaining traction are Point-Of-Service DR imaging, which allows image acquisition, processing, and display to be performed in the operating room or bedside.

DR faces tough challenge from two prime technologies - computed radiography (CR) and film digitizers. These two technologies were the first breakthrough inventions in digitalizing film images. Computed Radiography (CR) is a radiographic technology developed in early 1980s, and is a precursor to the DR technology. Presently, both CR and DR exist in the marketplace concomitantly, a trend that is expected to continue through the medium term. Reasons cited for such co-existence include most importantly the cost differentials between the two technologies. DR technology offers image clarity on par with CR systems and the challenge confronted by DR is to contend and gain popularity on its advantage of overthrowing the use, and handling of cassettes associated with CR systems.

As stated by the new market research report on Digital Radiography, the United States represents the single largest market for digital radiography, globally. The digital radiography market in the US contracted largely from 2008 to 2010, the peak period of the global financial downturn that was triggered by sub-prime crisis in the US. While the economic recession drained the financial strength of most US hospitals, both public and private, and exerted pressure on sales of DR systems, the medium to long term cost benefits offered by DR systems is expected to lead to a quick resurgence in demand dynamics in the near term across the developed economies. Further, aging population is also enhancing the sales of digital radiography equipment as older people require more frequent and safer radiography procedures. In the emerging markets DR is sporting a new look as the healthcare environment in this continent changes to meet modern standards. China, India and South Korea are the major markets driving growth in Asia. The uptake of DR technology by surgeons and radiologists in Asia is immense, and bodes a good sign for the market’s future.

Major players profiled in the report include GE Healthcare Ltd., Philips Healthcare, Siemens Healthcare, Swissray International, Inc., , Analogic Corporation, Canon U.S.A., Inc., Carestream Health, Inc., Hologic, Inc., Imaging Dynamics Company Ltd., IMIX Holding AB, Mindray Medical International Ltd., Sectra, Shimadzu Corporation, and Varian Medical Systems, Inc., among others.

The research report titled "Digital Radiography: A Global Strategic Business Report" announced by Global Industry Analysts, Inc., provides a comprehensive review of trends, issues, strategic industry activities, and profiles of major companies worldwide. The report provides market estimates and projections in US$ million and units across geographic markets including the US, Japan, Europe (France, Germany, Italy, UK, Spain, and Rest of Europe), Asia Pacific, and Rest of World.

For more details about this comprehensive market research report, please visit –
http://www.strategyr.com/Digital_Radiography_Market_Report.asp

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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Global Industry Analysts, Inc.
Telephone: 408-528-9966
Fax: 408-528-9977
Email: press(at)StrategyR(dot)com
Web Site: http://www.StrategyR.com/

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