an Online Retailer of Power Inverters Launches a Series of Television Ads

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Hurricane season 2012 is approaching, has decided to launch a new TV ad campaign focused on emergency preparedness. This new campaign has one goal in mind, to educate people about power inverters and how they can be used during a power outage.

The Inverter Store offers power inverters that can be used in any emergency or extended power outage

For the last 7 years, has historically advertised high quality power inverters solely through the internet. Dc to ac power inverters are more popular in urban areas, historically they have been more commonly used in rural areas. People are using inverters for backup power during emergencies. For example during Hurricane Irene in 2011, over 4.5 million people lost power for several days at a time. Also, there is a lot of buzz currently about doomsday prepping. Whether it is for a doomsday event or an annual hurricane or tropical storm, power inverters are an essential part of any emergency power back up plan.

The Inverter Store, which will be the first online inverter retailer to launch a nationwide television advertising campaign, are experts on emergency backup power systems. The company plans to help educate as many people as possible about the benefits of a power inverter in an emergency situation. “Every day around the world, people’s lives are impacted as a direct result of being unprepared for an earthquake, tsunami, or hurricane. wants to help Americans be more prepared for a disaster,” Steve McQuirk, Manager of

With Hurricane season approaching, it will be important to be prepared. This new television campaign will focus on the AIMS Power inverter product line. The Inverter Store offers a complete line of inverter chargers which are perfect to implement for emergency preparedness. All ads can be seen on major cable news and weather stations.

“Emergency Preparedness is always an issue and is very popular today. As a supplier of backup power products, we felt it was important to spread the word about our high quality systems and help families stay safe and comfortable during a power outage” Mike Shepherd, In order to remain a leader in emergency backup power, felt that TV advertising was the next best step to educate users and installers about the benefits of a power inverter.

About has been in business since 2006 and is located in Reno, NV. The Inverter store’s online marketplace offers a complete line of dc to ac power inverters, inverter chargers, low frequency solar inverter chargers, solar panels, Kaco grid tie inverters, and MPPT solar charge controllers. The Inverter Store’s professional staff can help consumers decide how much backup power they will need. Also they can help customers design their own system. The Inverter Store offers both modified sine wave inverters and pure sine wave inverters, in 12 volts, 24 volts and, 48 volts. Visit the store online at

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