DROWNING POOL Revamps Fan Experience : Texas Rockers Offer Tour VIP Packages, New Website, Merchandise and Fan Club Management by PAID, INC.

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Multi-platinum Texas hard rock band DROWNING POOL will, for the first time, offer interactive VIP packages that elevate the fan’s concert going experiences. VIP packages include meet & greets and photo opportunities with band members, early entry passes, special merchandise, autographed collectibles and more. VIP packages are available at http://www.DrowningPool.com. PAID, Inc. makes this announcement as the band readies for its new co-headlining tour with Saliva beginning on October 17 (see itinerary below). This wide variety of new opportunities and online content is designed to strengthen ties directly with the fans and comes as DROWNING POOL’s latest single, “37 Stitches,” is advancing up the active rock charts. Drowning Pool’s CD, Full Circle is attracting new listeners and has ignited longtime followers through its extensive radio play and the live touring experience.

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DROWNING POOL has created their own brand of completely modern rock, which is especially evident with Full Circle. As another of their songs climbs the charts, the timing is outstanding for this boost in their merchandising, fan club and online marketing. We love this band and are really excited to have the opportunity to help them build their brand and their relationships with their fans.

Paid, Inc. celebrity services (OTCBB:PAYD), excels at building unique brands and associated collateral materials that resonate with each band's fan base and providing special content to the devoted supporters. Allen Kovac, founder of Tenth Street Entertainment and Eleven Seven Music, the band's management company and label says, "Our approach at Eleven Seven Music and Tenth Street Entertainment is to identify each band's fans and find every way to reach out to them personally with unique experiences and value proposition. By associating with Paid, Inc., we will deliver a whole new level of interaction, products and services to enhance the DROWNING POOL experience."

DROWNING POOL has unveiled a new online look and feel with the launch of its redesigned website and interactive fan club which offers an array of activities, information and downloadable content, providing the opportunity for fans to interface directly with the band. A new line of merchandise will be available on tour, through retailers and on the website. Additionally, Drowning Pool and Paid, Inc., are collaborating to develop mobile promotions such as exclusive contests, online sponsorships and mobile advertising.

Keith Garde, Paid, Inc.'s celebrity services president, comments, "DROWNING POOL has created their own brand of completely modern rock, which is especially evident with Full Circle. As another of their songs climbs the charts, the timing is outstanding for this boost in their merchandising, fan club and online marketing. We love this band and are really excited to have the opportunity to help them build their brand and their relationships with their fans."

To visit DROWNING POOL's new site, please go to: http://www.DrowningPool.com

To see DROWNING POOL with Saliva, see tour dates below:


10/17-11/22 with Tantric, and Jet Black Stare


17   Saint Petersburg, FL   Jannus Landing 18 Daytona Beach, FL Destination Daytona 20 Columbia, SC Headliners 21 Goose Creek, SC The Dive 22 Jacksonville, NC Hooligans 24 Providence, RI Dunkin' Donuts Center 26 Lorrain, OH Black River Landing 28 Columbus, OH Newport Music Hall 29 Flint, MI The Machine Shop   NOVEMBER

1 Detroit, MI The Fillmore 2 Springfield, IL Illinois State Fairgrounds 5 San Antonio, TX Scout Bar 6 Pharr, TX Graham Central Station 7 Beaumont, TX Scout Bar 8 Houston, TX Scout Bar 9 Corpus Christi, TX The Pavilion at Concrete Street

11 Lubbock, TX Wild West 22 Galamis Beach, CA Galamis Beach About Paid, Inc.:

Paid, Inc. operates a diversified set of businesses, including its celebrity services and AuctionInc ecommerce technology businesses. Paid, Inc.'s celebrity services provides celebrities and organizations with official Web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages and web site content to attract tens of thousands of visitors daily. Using proprietary patented technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting. The Company also sponsors autograph signing events and other sports marketing services for sports clientele. The Company's common stock is traded on the OTC Bulletin Board under the symbol PAYD.

About Tenth Street Entertainment

Tenth Street Entertainment, the leading music management company founded by industry veteran Allen Kovac is a leader in the kind of wide-ranging marketing alliances, branding opportunities, research based promotion and online convergence that mark the future of the entertainment business. At Tenth Street Entertainment, every release is a convergence of the company's departments that oversee the music, radio, marketing, press, online media, touring, branding, international, third party licensing and strategic partnerships that inspires each artist's brand to live long lives in many areas and in unexpected places around the world. The prestigious artist management roster includes Mötley Crüe, Buckcherry, Jet, Papa Roach, Debbie Harry and Blondie, Sixx:A.M., Marion Raven, Charm City Devils and Drowning Pool.

Tenth Street Entertainment also encompasses Eleven Seven Music, the #1 Independent active rock label (according to Mediabase and industry trade Radio & Records). The label ranks among the top five performing rock labels, controlling up to 25% of the rock charts since its inception in January 2006.

Forward Looking Statements:

This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations, profitability, business development efforts, and expectations about celebrity programs and fan club activities, technologies, and services. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-QSB with the Securities and Exchange Commission.

EDITORS NOTE: A high resolution photo of Drowning Pool is available at http://media.10thst.com/presskits/drowningpool/photos/photos_high_res/ dp_37_2.jpg (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)

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Julie Shepherd
Paid, Inc.
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