Kansas City, MO (PRWEB) September 23, 2011
Duct Tape Marketing, the book, came out in 2007 and since that time tens of thousands of small business owners have used the simple, effective, affordable approach to small business marketing that it presents to grow their business.
“In 4 years much has changed in relation to the most effective approaches in marketing a small business. It is very important to me that the book reflected that in order to continue to help small businesses grow and succeed,” said John Jantsch, CEO and author of Duct Tape Marketing.
The updated book will be released on Tuesday, September 27, 2011. It can be purchased from Amazon (http://www.amazon.com/gp/product/1595554653/), Barnes and Noble, 800CEORead, and IndieBound.
John Jantsch added 15,000 words in new sections that cover:
- Using content to be found
- Fusing online and offline tactics
- How to create a total web presence
- Practical ways to get more from social media
- Using the marketing hourglass to run your marketing
“Duct Tape Marketing is, hands down, the ultimate marketing guide for businesses. Nowhere else can you get straight answers on how to market your business. John Jantsch is right on target telling you how to create your marketing,” said Barb Main, owner of J&J Automotive Services (http://jjautoservices.com/).
About Duct Tape Marketing
Duct Tape Marketing is a unique turnkey small business marketing system created by best-selling author and award-winning small business marketing expert John Jantsch. Visit the Duct Tape Marketing Blog, a Forbes favorite for small business, at http://www.ducttapemarketing.com/blog