New Weil Baby Infant Care Products Packaged with DuPont™ Biomax® Renewably Sourced TPS Sheet

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In keeping with its wholesome, environmentally conscious brand positioning, the new Weil Baby infant care line from Key Baby, LLC is packaged with tray inserts made of renewably sourced, compostable DuPont™ Biomax® TPS thermoplastic starch.

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DuPont is committed to offering a portfolio of sustainable solutions for packaging, including renewably sourced offerings, like Biomax® TPS, that reduce greenhouse gas emissions and energy usage and that help to reduce the amount of packaging needed

In keeping with its wholesome, environmentally conscious brand positioning, the new Weil Baby infant care line from Key Baby, LLC is packaged with tray inserts made of renewably sourced, compostable DuPont™ Biomax® TPS thermoplastic starch. Launched this summer and soon to be at retailer Babies "R" Us, the line's packaging is entirely recyclable or biodegradable and is endorsed by Dr. Andrew Weil, a leading physician and medical authority.

Biomax® renewably sourced TPS enables consumer goods companies to reduce their environmental footprint by providing high-performance packaging from high-amylose starch for thermoformed trays and articles for food or non-food packaging. The Biomax® TPS used in this application consists of sheet material that contains 85-90 percent renewably sourced content. The sheet is then thermoformed by Plastic Package Inc. into trays that hold the Weil Baby products in place inside a box. Biomax® TPS is certified for home and industrial composting.

"DuPont is committed to offering a portfolio of sustainable solutions for packaging, including renewably sourced offerings, like Biomax® TPS, that reduce greenhouse gas emissions and energy usage and that help to reduce the amount of packaging needed," said Shanna Moore, global director of sustainable packaging. "Our goal is to help our customers improve the sustainability of their offerings. These high-performance materials perform equal or better than the materials they replace so that customers do not have to compromise on performance in order to get environmental benefits."

According to converter Plastic Package Inc., collaboration with DuPont was important in the development of their new tray insert. "We worked with DuPont to take advantage of the high performance of Biomax® renewably sourced TPS to expand our offering and provide more sustainable solutions," said Doug Hawkins, Director of Product Development.

The Biomax® TPS line is complemented by DuPont™ Biomax® renewably sourced PTT, which contains up to 35 percent renewably sourced content and can be used for injection-molded containers, cosmetic packaging and other parts where polyesters are used. To learn more about Biomax®, visit http://www.packaging.dupont.com.

Renewably sourced materials from DuPont offer several benefits over petroleum-based products. These products reduce dependence on petroleum and, in many instances, reduce the net production of greenhouse gases and energy consumption when compared to incumbent products. With today's innovative technologies, all this can be achieved without compromising performance. Applications for renewably sourced products cross numerous industries and markets. They are used in a wide variety of products including carpeting, fabrics for apparel and interiors, personal care products, automotive components, liquid detergents, food packaging and antifreeze. For more information and a complete listing of the DuPont Renewably Sourced™ product portfolio, visit http://www.renewable.dupont.com.

DuPont Packaging & Industrial Polymers is a world-class manufacturer of high-performance resins and films for a variety of packaging and industrial applications. Its best known ethylene copolymer products include DuPont™ Surlyn® resins for packaging and industrial applications, Bynel® coextrudable adhesives, Selar® PA amorphous polyamide barrier resins, Nucrel® acid copolymers, Elvax® EVA copolymers, Elvaloy®, Elvaloy® AC, Entira™ and Fusabond® modifiers, and Vamac® ethylene acrylic elastomers.    
DuPont is a science-based products and services company. Founded in 1802, DuPont puts science to work by creating sustainable solutions essential to a better, safer, healthier life for people everywhere. Operating in more than 70 countries, DuPont offers a wide range of innovative products and services for markets including agriculture and food; building and construction; communications; and transportation.

The DuPont Oval Logo, DuPont™, The miracles of science™, Biomax®, Surlyn®, Bynel®, Selar®, Nucrel®, Elvax®, Elvaloy®, Entira™ and Fusabond® are registered trademarks or trademarks of DuPont or its affiliates.

Vamac® is a registered trademark of DuPont and brought to market by DuPont Performance Elastomers.

Contact:    

M. Ellen Foley
302-992-4202

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