Athletic Footwear Retailer eFootwear Launches Upgraded Web Site

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Pennsylvania-based athletic footwear retailer unveils an upgraded eCommerce solution from Maryland web designers Groove Commerce

eFootwear, a Pennsylvania-based athletic footwear retailer, launched their newly redesigned and restructured website last month. The site,, was built in response to eFootwear's growing product inventory and customer base's needs.

The site was designed and developed with the help of the Baltimore web design company, Groove Commerce. eFootwear and Groove Commerce developed a site plan that aims at taking the company's web site to that next level, to complement eFootwear's two established brick and mortar storefronts. With Groove Commerce designing a professional and custom online storefront, eFootwear expects to increase its presence on the web, and ultimately become a trusted source for athletic footwear on the web.

As part of their new eCommerce website design, eFootwear moved from the Monster Commerce platform to Groove Commerce's customized ASPDotnetStoreFront eCommerce platform. One of the main features of the redesigned is the integration of Nextopia's eCommerce site search. The custom search is used as the main navigation, allowing customers to shop the site with ease, narrowing their search and shopping by subcategories.

eFootwear's online store was established in 1997, and has been growing steadily since its inception, thanks to its loyal customer base. The move from Monster Commerce to Groove Commerce's custom ASPDotnetStoreFront will allow the company to focus on selling shoes online, instead of working around limitations in its previous website incarnation.

eFootwear can be found at, as well as two physical storefronts in Brookhaven and Prospect Park, Pennsylvania. Both the website and brick and mortar stores feature some of the best selection and prices on the net, with superior customer service, and excellent specials. eFootwear encourages everyone to visit the website and browse the selection, and to call their offices at (888)-333-3668.

Groove Commerce is a Baltimore web design company building sites for both eCommerce stores and service oriented businesses. In addition, Groove Commerce serves its customers by offering ongoing web marketing to help grow traffic and sales in the form of search engine optimization, pay per click marketing, and social media marketing. Groove Commerce can be found on the web at, and encourages anyone looking for a Maryland web design company to contact Groove for a free quote.


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Anthony Larsen
Groove Commerce
800-878-2249 ext. 714
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