New website allows customers to buy merchandise directly from daniblack.com, preview upcoming collections and view style tips

NEW YORK (Business Wire EON/PRWEB ) August 13, 2008 -- ECommerce Partners, an interactive agency specializing in ecommerce website development and custom ecommerce solutions for business, today announced the website launch of trendsetting women's footwear line daniblack.

We wanted to build an e-store for daniblack that would engage users in an ongoing dialog in order to strengthen our branding and increase sales

Working with the daniblack brand is an opportunity for us to showcase our creative abilities with engaging formats that will grab and hold the attention of daniblack's target audience. We have provided daniblack's customers the ultimate shopping experience online.

ECommerce Partners designed a compelling ecommerce website to set the direction for the daniblack brand. The new site allows daniblack to take and fulfill online orders from customers. In addition, consumers are able to shop virtually, previewing new designs before they are launched in retail. The site also gives visitors access to daniblack's bi-monthly newsletter which highlights specific styles and provides coordinating style tips alongside the brand's current editorial placements.

"We wanted to build an e-store for daniblack that would engage users in an ongoing dialog in order to strengthen our branding and increase sales," said Daniel Schwartz, President and CEO of Schwartz & Benjamin, Inc., the designers and manufacturers of daniblack footwear.

Gil Levy, Co-Founder of ECommerce Partners, added, “Working with the daniblack brand is an opportunity for us to showcase our creative abilities with engaging formats that will grab and hold the attention of daniblack's target audience. We have provided daniblack’s customers the ultimate shopping experience online."

About ECommerce Partners

ECommerce Partners is a New York web design firm and recognized creative and technical force in the interactive marketing space. Since 1998, ECommerce Partners has provided Fortune 500 companies and world-class brands with expertise in the execution of interactive solutions for their digital marketing and ecommerce needs. From business and brand strategies to custom web development, ECommerce Partners provides its clients with opportunities to increase revenue, establish greater web presence, and maximize their competitive advantage by "Building Better Business Online." For more information, visit www.ecommercepartners.net.

About Schwartz & Benjamin Inc.

Schwartz & Benjamin is a privately held company specializing in Women's Designer and Bridge footwear. The company is in its 85th year. Its products are distributed to the finest specialty and department stores worldwide. Schwartz & Benjamin is the licensee for Juicy Couture, kate spade, Diane von Furstenberg, Michael Kors, and KORS Michael Kors footwear. The company also distributes its own brand of footwear under the daniblack label.

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