IIMA Adopts Mastering the Economic Crisis Simulation

Share Article

Tycoon Systems announces the launch of it's Mastering the Economic Crisis business simulation game. The Mastering the Economic Crisis simulation was extensively tested by the Indian Institute of Management Ahmedabad (IIMA) at the occasion of IIMA's annual global MBA student competition. IIMA has used Tycoon Systems' business simulations for their global business school challenge the 3rd year in a row and reveals that the Mastering the Economic Crisis simulation was much appreciated by the participating MBA students.

It was a very good experience for the participating teams

Florianopolis, Brazil Tycoon Systems, a provider of web-based business simulations for executive education and MBA programs, today launches it's Mastering the Economic Crisis simulation. The complex business game simulates how the credit crunch and the current financial crisis affect the real economy, followed by economic recovery. The Mastering the Economic Crisis simulation was for the first time used by IIMA, India's top ranked business school.

"It was a very good experience for the participating teams," said Professor Atanu Ghosh, Faculty Coordinator at IIMA. "We are looking forward to using the IndustryMasters simulation game again in 2009, to our knowledge there is no better business simulation."

For the 3rd year the influential Indian Institute of Management Ahmedabad (IIMA) has chosen a Tycoon Systems business simulation as the basis for their annual global on-line business competition. During the run-up to IIMA Confluence 2008, Asia's largest business school summit held from 20th to 23rd November, again more than 1500 students from leading business schools across the globe have participated in a competition based on Tycoon Systems' IndustryMasters simulation. The 100 best ranked teams were invited to experience the Mastering the Economic Crisis simulation, a new IndustryMasters case study.

"The Mastering the Economic Crisis simulation closely reflects the current economic slump," said Thomas Lehnert, founder and CEO of Tycoon Systems. "Participants start a company in January 2007 in a growing world economy. In the middle of 2008 a crisis of the financial sector leads to shortages in credit supply for the real economy, which slows down investment, growth and demand. Simulation participants are challenged to find the right strategy for managing their company in such times of uncertainty."

Tycoon Systems is a business education software company and provides web-based business simulation games for usage in business schools and in executive education - and for individual learning. Tycoon Systems' flagship product IndustryMasters is a powerful developmental experience for next-generation executives. The simulation develops entrepreneurial and strategic management skills through an exciting learn by playing experience.

Bryan Rimmer, Director Marketing & Licensing of Tycoon Systems commented: "We are the first to provide a business simulation that is permanently updated according to changes in real world economic trends and macroeconomic variables."

About Tycoon Systems
Tycoon Systems is a software company focused on the development and marketing of business simulation technologies, with a specific focus on business games. We provide an advanced and realistic platform to assist in the development of the next generation of business leaders

About the Indian Institute of Management Ahmedabad (IIMA)
Founded 1961 in Ahmedabad, IIMA collaborated with Harvard BS during its formative years. IIMA is widely considered to be the premier institute of management education in India. Over 200,000 people apply each year for admission and compete for about 250 seats.

More ressources:
Tycoon Systems Homepage
IndustryMasters Homepage


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Bryan Rimmer
Visit website