Student Marketing Company Introduces Social Media Marketing Service at Career College Association Annual Convention
Boston-area student marketing company, Effective Student Marketing, introduces a new Social Media Marketing Service at the Annual Career College Association Convention, held June 14-16 in Orlando, FL. The Career College Association Convention and Exposition is the only one of its kind for the career college community.
Andover, MA (PRWEB) June 12, 2009 -- Boston-area student marketing company, Effective Student Marketing (ESM), will introduce a new Social Media Marketing Service exclusively developed for career schools, at the Annual Career College Association (CCA) Convention, being held Sunday, June 14 through Tuesday, June 16th in Orlando, FL.
Social Media Marketing Services
ESM has become a leader in the design, management and maintenance of Social Media Marketing Solutions for its client base of private, for-profit career schools and continuing education units of college and universities.
"By integrating powerful social media tools like Facebook, MySpace and Twitter to a school's student enrollment strategy, we're helping career schools develop a meaningful dialogue with their graduates, students and prospects to build long-term relationships, enhance trust in their school's brand image and increase student referrals -- ultimately leading to more enrollments for the school," says ESM founder and president, Andy Kelley.
Kelley continues, "The fact is, career schools need to get into social media marketing now. That's why I've developed a 20-minute live demonstration at ESM's booth #811 titled 'How to Develop a Winning Social Media Strategy to Get More Students.'"
In this live demo, career school owners and marketing executives will discover:
| | - How to use Facebook to get more referrals from students and graduates
- The secret to developing social media sites to encourage interaction
- Three things NOT to do on Facebook, or any other social media site
- Why building the Taj Mahal of Facebook sites is NOT the answer to a successful social
media strategy
- How to integrate social media with a career school's current marketing campaigns
|
Effective Student Marketing, Inc.
Effective Student Marketing, Inc., located in Andover, MA (978-475-0880), is a strategic marketing organization specializing in student lead generation programs, student marketing and student recruitment, designed exclusively to help career schools, colleges and continuing education units reach the right students at the right time.
The management team has many years of combined senior level experience working exclusively in education marketing on the school side. Although ESM utilizes internet marketing tools and techniques, including cost per lead and search engine marketing, ESM's staff of education marketing specialists has the experience, skills and knowledge to provide client schools with a full range of marketing services.
Effective Student Marketing joined the Career College Association in 2007 and will be exhibiting at booth #811 at the 2009 Career College Association Convention being held in Orlando FL from June 14-16, 2009.
Career College Association Convention & Exposition
The CCA Convention & Exposition is a rich learning experience, bringing together more than 50 topical concurrent sessions in nine educational tracks on the subjects driving career education today with 'big picture' plenary meetings and leading speakers, as well as practical solutions and best management practices.
Career College Association Mission
The Career College Association (CCA) is a voluntary membership organization of accredited, private post-secondary schools, institutes, colleges and universities that provide career-specific education programs. CCA has more than 1,300 members that educate and support more than one million students each year for employment in over 200 occupational fields. CCA provides public policy advocacy, public relations, membership services, research and other benefits to members.
CCA member institutions provide the full range of higher education programs: master and doctoral degree programs, two-and four-year associate and baccalaureate degree programs, and short-term certificate and diploma programs. Visit CCA at www.career.org.
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