The eMarketing Association conference is a topline industry event, and I am pleased to be speaking alongside such a colorful array of industry leaders.
Boulder, CO (PRWEB) April 5, 2010
Paulson Management Group, Inc. president and founder, Heather Paulson, has been asked to speak alongside other industry veterans at the eMarketing Association The Power of eMarketing Conference & Expo in San Francisco in April. The Power of eMarketing Conference & Expo will be hosted in the Grand Ballroom of the Union Square Marriott Hotel in San Francisco on April 21st and 22nd. The event will bring together industry powerhouses from all across the Internet for two full days of educational speeches, workshops, panels, and roundtable discussions about all different aspects of emarketing.
Heather Paulson is scheduled to speak on day two of the event during Module 4, which is all about “Emerging Marketing Technology (video, mobile and synergistic integration).” Paulson will speak on the topic of emerging marketing technologies for the affiliate marketing channel, such as video, CPA monetization, tracking, and integration technologies in the affiliate marketing space.
“The eMarketing Association conference is a topline industry event, and I am pleased to be speaking alongside such a colorful array of industry leaders,” said Paulson. “This is an exciting time in our industry, with new technologies surfacing almost daily that have great potential for those involved in affiliate marketing.”
The list of industry leaders who will be speaking at the The Power of eMarketing Conference & Expo is long and impressive. Patrick Crane, Vice President of Marketing and Advertising for LinkedIn, will deliver the keynote address on day one of the conference. Peter Yewell, Sales Director for Facebook, will offer the keynote address on the second day. Other notables speaking at the event, and their discussion topics include: Shani Higgins, Vice President and General Manager of Technorati, who will speak on “Effective Paid Advertising on Social Sites”; Ben Hanna, Vice President of Marketing Dex One Interactive - Business.com, who will speak on “Organic Search Best Practices”; Kevin Lee, Executive Chairman and Co-Founder of Didit, who will speak on “Effective Paid Search Techniques and Process”; Loren McDonald, Vice President, Industry Relations of Silverpop, who will speak on “Customer Engagement: The 2010 Email Marketing Imperative”; Brandon Claisse, Director of Business Development at Mojiva, Inc., who will speak on “Mobile Marketing and Advertising: What Every Marketer Should Know”; and many more.
The eMarketing Association (eMA), who is hosting the conference, is an association of emarketing professionals that includes everyone from governments to companies and professionals to students who are involved with emarketing. With offices in Rhode Island and California, the eMA offers its members and the community many marketing resources, services, research, certifications, educational programs, and sponsors events such as The Power of eMarketing Conference & Expo. The eMarketing Association actually holds two conferences a year on both the East and West coasts of the United States, and supports, sponsors, and advises over 30 other industry events throughout the year.
Paulson Management Group, Inc. is a leading affiliate marketing company, specializing in large brand launch initiatives in the CPA space. PMG develops the strategies and executes the plans for large brand affiliate program launches within either a single network or a global network environment, which includes partnerships with affiliate networks such as Commission Junction, Linkshare, PepperJam Network, ShareASale, and the Google Affiliate Network.
For more information on Paulson Management Group, Inc. or to enquire about launching an affiliate program with PMG affiliate management services, visit paulsonmanagementgroup.com.
Paulson Management Group, Inc. is a full service multi-channel, e-marketing management and consulting agency. Paulson Management Group, Inc. is able to provide affiliate program management, paid search engine management, social media management and SEO management. Interested parties should call 800-384-7760 for more information on services offered by Paulson Management Group, Inc.
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