Leading Outplacement Provider RiseSmart Hosting Employer Branding Webinar on Jan. 25

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RiseSmart’s China Gorman and Karen Stevens will offer advice and tips on maintaining positive employer brands during workforce reductions.

Experienced executive in career transition services participates in employer branding webinar

RiseSmart Strategic Advisory Council member China Gorman leads RiseSmart's employer branding webinar.

Attendees will learn the value of a quality HR strategy and the benefit of investing in outplacement services like RiseSmart’s cloud-based outplacement solution, Transition Concierge.

RiseSmart, the leading provider of next-generation outplacement solutions, announced an upcoming employer branding webinar hosted by two of its human resources veterans on Wednesday, Jan. 25 at 10:30 a.m. (PST).

Leading the discussion will be China Gorman, who has held strategic leadership roles in human capital management for more than 25 years, with tenures as president at two of the largest career transition consultancies – DBM North America and Lee Hecht Harrison. Currently, Gorman is a member of the Strategic Advisory Council at RiseSmart. Appearing with Gorman will be Karen Stevens, SPHR, RiseSmart’s director of client services.

The webinar will highlight why now more then ever companies need to protect their employer brands. The U.S. job satisfaction rate has dropped by 15.8 percentage points, from 61.1 percent in 1987 to 45.3 percent in 2009. Even more daunting, 75 percent of laid-off employees in one survey last year stated they would not recommend their employers.

“When planning a workforce reduction, these statistics should be top of mind,” Gorman said. “This webinar will teach employers how to combat these statistics, as well as the top challenges facing HR organizations. Attendees will learn the value of a quality HR strategy and the benefit of investing in outplacement services like RiseSmart’s cloud-based outplacement solution, Transition Concierge, in order to keep a high level of engagement and employee satisfaction among remaining workers.”

Using a cutting-edge virtual delivery model, Transition Concierge has become the nation’s fastest-growing outplacement solution. RiseSmart has earned industry-wide praise as it has changed the way companies manage and measure their employee transition programs. The webinar will include a Transition Concierge customer case study and facts about what RiseSmart delivers that other outplacement providers do not.

RiseSmart provides companies with indirect cost savings through the protection of their employer brands. The offering of outplacement services not only helps calm retained employees, it also controls the message, safeguards public relations around workforce reductions, and lowers workers’ compensation costs.

To register for the webinar, visit the following link: http://go.risesmart.com/ProtectingYourEmployerBrandWebinar.html

About RiseSmart
RiseSmart is the leading provider of next-generation outplacement solutions. The company leverages a cloud-based technology platform, proven methodologies, and one-on-one support to help employers with their workforce strategies, and displaced employees with their career strategies. RiseSmart drives significant ROI to organizations by offering affordable pricing while reducing unemployment insurance taxes and severance costs. RiseSmart has received a wide range of awards and recognition from organizations including the Golden Bridge Awards, the Momentum Index, Red Herring, the San Francisco Business Times, SiliconIndia, the Silicon Valley/San Jose Business Journal, the Stevie Awards and TiE. For more information, visit http://www.risesmart.com.

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Scott Baradell
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