Extreme Endurance offering prize money to break the 50K American and World Record.
Carefree, AZ (PRWEB) March 3, 2011
Lifespan International US, the parent company for Extreme Endurance, is challenging all US runners to do just that. Not only does this sports supplement company want the American record broken, but they are putting up prize money for any US long distance runner to break the World record.
This is why Extreme Endurance has just announced their first MENS 50K CHALLENGE! The first US athlete who can break the American 50K record (31.0685 miles), will be awarded $1,000.00 in prize money. If that US athlete breaks the World record, they will receive an additional $2,000.00. There is only a seven second difference between the American and World record.
In order to break the 50K World record, the runner needs to average 5:15 pace per mile. The runner will have to go through the 1/2 marathon in 1:09.02 and the full marathon in 2:18.04. This will be a hard task but records are meant to be broken. The American record is currently 2:43:45, set in 2011, by Josh Cox. The World record is currently 2:43:38, set in 1989, by South African Thompson Magawana.
Why is Extreme Endurance putting up the prize money? They quite simply want to see the records broken and want to challenge the runners in the US to do it. They also know that many athletes using Extreme Endurance around the world are reluctant to let their competitors know they use this new, unique and legal product. Extreme Endurance helps buffer lactic acid and increase aerobic threshold while speeding recovery. Many athletes using Extreme Endurance want to stay on top of the podium without sharing their secret.
Why is there such confidence in this sports suppplement? Check out the research. In a Gold-Standard, double-blind, placebo controlled, published study, lactic acid was reduced by 15% and aerobic threshold increased by double digits. Extreme Endurance is also certified drug free by INFORMED CHOICE and INFORMED SPORTS, and their lab, HFL Sport Science, is one of the world’s premiere independent drug surveillance laboratories, providing unrivalled and internationally trusted expertise in all aspects of doping control for sports.
Athletes around the world who are using Extreme Endurance are setting new PRs, course records, European records and World Records in a wide array of sports. Extreme Endurance wants the 50K records to fall and they want the world to know that the athlete who just broke those records was using Extreme Endurance.
Rules for the Mens 50K Challenge are found at http://www.xendurance.com.
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