Electrical Safety Foundation International Launches 2010 Holiday Safety Campaign

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National Safety Awareness Campaign Encourages Consumers to Make Safety a Tradition

It is critical that families remember to keep safety in mind while enjoying this exciting and extremely busy time of year. A proactive approach to safety will help you give the gift of safety to your family and friends this holiday season.

Earlier today, the Electrical Safety Foundation International (ESFI) announced the launch of its annual holiday safety campaign, encouraging families and communities across the country to Make Safety a Tradition of the holiday season. The winter holiday season is traditionally a festive and eventful time of year. Celebrations, family gatherings and visits from houseguests traditionally increase in number during the season. Unfortunately, statistics show that incidents of home fires and electrical accidents typically increase during the winter holiday season as well.

According to a recent consumer survey conducted by the Electrical Safety Foundation International (ESFI), nearly 60 percent of people plan to host guests in their homes during this holiday season.

“Preparing for the arrival of guests in the midst of the hectic holiday season can be challenging,” cautions Brett Brenner, president of the Electrical Safety Foundation International. “While festive decorations and savory food may seem like the most important aspects of holiday entertaining, remember not to overlook the safety of your guests.”

This holiday season, ESFI is teaming up once again with The Home Depot to create a safety awareness campaign with the goal of focusing national attention on the safety concerns specific to holiday activities.

In addition, ESFI, in conjunction with the U.S. Consumer Product Safety Commission, is educating Americans about safety concerns associated with holiday entertaining, focusing specifically on child safety, decorating and decreasing the risk of home fires.

As a part of this holiday safety program, ESFI has prepared a Holiday Safety Community Toolkit that is organized to align with the campaign itself, providing consumers with a collection of new resources to help them become safety-conscious hosts and houseguests this season. In addition, ESFI’s seasonal website features tips, facts, statistics, trends, and safety reminders to help keep families and communities safe this season.

ESFl’s complementary 2010 Holiday Safety Community Toolkit can be downloaded at no cost on the Foundation’s seasonal website, http://www.holidaysafety.org.

“It is critical that families remember to keep safety in mind while enjoying this exciting and extremely busy time of year,” reminds Brenner. “A proactive approach to safety will help you give the gift of safety to your family and friends this holiday season.”

Visit ESFI’s holiday safety website, http://www.holidaysafety.org, throughout the holiday season for all of the safety tips and tools you need to Make Safety a Tradition for your family.

The Electrical Safety Foundation International (ESFI) is the premier 501(c)(3) non-profit organization dedicated exclusively to promoting electrical safety at home and in the workplace. For more information about ESFI and electrical safety, visit http://www.electrical-safety.org.

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Jordanna Shapiro
ESFI
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