Our book provides practical tips to teach young people to do the right things that are not required. That’s the definition of ethical leadership.
Minneapolis, MN (Vocus) March 31, 2010
Frustrated with society’s lack of true leaders, long-time Twin Cities business executive John Amann has co-authored MacAdemia Nuts, a new children’s book that teaches kids how to be ethical leaders - a key survival skill needed to advance in today’s work world and one that isn’t being taught in public schools.
“Schools teach our kids basic ethics: being honest and doing what’s required,” Amann said. “We’re offering parents, grandparents and homeschoolers more. Our book provides practical tips to teach young people to do the right things that are not required. That’s the definition of ethical leadership.”
MacAdemia Nuts contains six chapters, each telling a different story of ethical leadership for children ages 9-12. Amann, a father of two young children, has also co-authored a simple discussion guide for parents with secrets on how to talk to kids about the ethical dilemmas written about in the book. MacAdemia Nuts is part of the Old MacDonald Ethical Leadership series, which features several books and practical tools for parents, grandparents and homeschoolers to help grow New Leaders for New Times. For more information about the books and to download the parent’s guide, visit http://www.ethicalleader.net.
Old MacDonald’s Ethical Leadership Farm’s philosophy is centered on the fact that parents and grandparents must take it upon themselves to show their children and grandchildren how to go beyond basic societal expectations if they want them to excel.
“The difference between Bernie Madoff and an honest, hard-working CEO are obvious. What kids today aren't being taught are the subtle contrasts that separate an honest leader from an ethical leader. A CEO who doesn’t dump his own stock while the company goes down is honest, but the CEO who gives up his bonuses to retrain employees during tough times is an ethical leader.” Amann said. “Kids need to learn these differences at a young age if they're to lead with any effectiveness in the future.”
About Old MacDonald’s Ethical Leadership Farm:
Old MacDonald’s Ethical Leadership Farm is based on the business practices of Bob MacDonald, who has had a 41-year career in the financial service industry, serving in numerous marketing and leadership roles. For the last 20 years, MacDonald has been the CEO of major companies and on the boards of numerous large corporations. He’s authored three popular books on business philosophy and leadership. MacDonald has twice won entrepreneur of the year in MN.