Alexandria, VA (PRWEB) April 10, 2009
MarketArt® announced today that it has signed an agreement with American Wind Energy Association (AWEA) to provide its You Are Here event marketing and interactive map and directory system at the association's annual tradeshow. At last year's conference, attendee usage of the You Are Here stations was much higher than expected and exhibitor participation and sponsorship was very strong.
WINDPOWER 2009 Conference and Exhibition is the largest annual wind conference and exhibition in the world featuring over 13,000 attendees and over 1,000 exhibitors. This year the conference grew so big that it had to move to Chicago. With so many attendees and exhibitors expected -- wayfinding, product location and promotion were needed more than ever. AWEA is adding more stations to be deployed at this year's show.
The You Are Here system will be deployed on multiple touch-screen stations distributed throughout the show floor. The system helps attendees find their way to the companies, products and services of highest interest to them, and enables exhibitors to extend their reach, promote their offerings and drive qualified traffic to their booth.
About MarketArt (http://www.MarketArt.com )
MarketArt is a digital media technology company that develops and sells interactive media and advertising systems to both online and to out-of-home markets. The company is the leading provider of electronic directories to the trade show market with its You Are Here products. You Are Here from MarketArt is an electronic, map-based, interactive directory and wayfinding system for attendees, exhibitors and managers of trade shows and exhibitions. The system is deployed both on a show's web site and on the show floor itself and is employed by many of the largest tradeshows in the U.S. You Are Here replaces traditional printed materials and is especially important to environmentally 'green' shows.
About the American Wind Energy Association (AWEA) -- http://www.awea.org
AWEA is the national trade association of America's wind industry, with more than 1,900 member companies, including global leaders in wind power and energy development, wind turbine manufacturing, component and service suppliers, and the world's largest wind power trade show. AWEA is the voice of wind energy in the U.S., promoting renewable energy to power a cleaner, stronger America. More information on wind energy is available at the AWEA Web site.
(518) 478 - 2120
danos (at) marketart (dot) com