Duluth, Minn. (PRWEB) March 9, 2011
In just over seven years, Facebook has evolved from a dorm-room startup to become a pervasive part of society and a veritable playground for online marketers. aimClear, a Minnesota-based online marketing agency, will teach marketers how to harness the social network’s massive online community to achieve marketing goals at a full-day workshop at SMX West.
The aimClear Facebook marketing workshop will be held Friday, March 11, from 8:30am-5pm, at the San Jose Convention Center. The curriculum is broken out into nine modules, including:
- Facebook Site Clinic: Pages, Groups, Events & Search
- Facebook Marketing Planning
- Facebook Marketing Key Performance Indicators (KPIs)
- Killer Facebook Ads
- Facebook Demographic Research
- Facebook Competitive Intelligence Research
- How To Buy Friends For Fun & Profit
- Community Manager Training
- Reputation Monitoring in Facebook
A panel of accomplished international Facebook marketers will share tips, tactics and best practices during each module. Instructors include aimClear CEO Marty Weintraub and account managers Merry Morud, Manny Rivas, Lauren Litwinka and Matt Peterson. In addition, Lisa Buyer of The Buyer Group and Will Scott of Search Influence will join the lineup.
The full-day workshop is a ticketed event. For more information or to register, visit http://searchmarketingexpo.com/west/facebook-marketing.
SMX West is a search and social-media marketing event programmed by the editors of Search Engine Land. The conference features more than 60 sessions on search engine optimization (SEO), paid search advertising (PPC), social media marketing, local and mobile search, landing page conversions and more.
aimClear is an online marketing agency based in Duluth, Minnesota, with offices in St. Paul, Minnesota. The company specializes in paid and organic search and contextual online marketing for clients ranging from small start-ups to iconic household names. The aimClear team consists of accomplished international speakers and industry thought-leaders. For more information, please contact us on Twitter @aimClear.