Toronto, Canada (PRWEB) April 19, 2010
Divorce Marketing Group, the only marketing agency dedicated exclusively to serving family lawyers and divorce professionals, has launched the "Essential Marketing Guide for Family Lawyers" - a simple, easy to understand marketing guide designed to help family lawyers develop, market and grow their practice.
The Essential Marketing Guide for Family Lawyers focuses on a variety of ways family lawyers can generate business through a mixture of new ideas, and a fresh, innovative look at tried and true methods. Topics covered include: the importance of effective marketing, strategic planning, branding excellence, how to be client focused, how to get more referrals, tips on creating and promoting a winning website, Internet marketing basics, and a look at emerging opportunities like social media and mobile marketing.
The Essential Marketing Guide for Family Lawyers also includes links to free resources that are designed to deepen learning and understanding. These resources are available on the Divorce Marketing Group website, and include how-to articles, excerpts from marketing books written specifically for legal professionals, and more.
"When I started Divorce Marketing Group 14 years ago, most family lawyers weren't interested in marketing -- now most are," notes Divorce Marketing Group's CEO Dan Couvrette. "However, these days, most marketing guides out there aren't designed for family lawyers. As a result, the material is confusing, impractical, or just plain irrelevant to them. The Essential Marketing Guide for Family Lawyers is the solution to this. It gives family lawyers a clear, efficient and simple roadmap through the world of offline and online marketing. It's the trusted resource they'll use for years, again and again."
The Essential Marketing Guide is available now for purchase on the Divorce Marketing Group's website. Immediate (pdf) download is available at $14.99 and hard copies are available for $19.99 plus shipping and handling.
About Divorce Marketing Group
Divorce Marketing Group is the only marketing agency dedicated to helping family lawyers and divorce professionals grow their practices. We understand the divorce market better than any other agency and can help divorce professionals effectively reach divorcing people with the best message possible. We own and publish Divorce Magazine and DivorceMagazine.com. Learn more at DivorceMarketingGroup.com.