FatWallet Reports Record Shopping Trips in November Up More Than 100% On Cyber Monday, Black Friday and Thanksgiving Day

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Holiday shoppers showed up in record numbers in November on FatWallet.com, especially during the 5-day Thanksgiving weekend including an impressive 118% increase in shopping trips on Cyber Monday.

FatWallet, the preferred online shopping resource for millions of savvy shoppers, reports record-breaking online shopping in November. On Cyber Monday, FatWallet experienced a 118% increase in cash back shopping trips resulting in a 96% increase for purchases compared to 2010. “The trend for retailers to start offering holiday deals early in 2011 played a huge factor in the Black Friday and Cyber Monday frenzy,” said Ryan Washatka, FatWallet President.

“Our increases in sales demonstrates how smart shoppers took advantage of additional holiday savings by opting for FatWallet Cash Back,” continued Washatka. Overall for the 5-day sales event from Thanksgiving Day through Cyber Monday, FatWallet reports an 84% increase in purchases in 2011.

With November in the books, December shoppers can still find numerous money-saving holiday promotions on FatWallet. These include an up-to-the-minute selection of the web’s hottest holiday gifts in Today’s Best Deals and hundreds of storewide discounts and free shipping offers from more than 1,000 trusted online retailers. In addition, FatWallet’s annual Holiday Cash Back Sale, where 200 stores increase their cash back rewards, continues throughout December.

“We’re confident shoppers who missed out on all the early bargains will still capitalize on a rewarding selection of deals and coupons right up to shipping deadlines in December,” continued Washatka.

About FatWallet: As the preferred online shopping resource for millions of savvy consumers, FatWallet works closely with hundreds of retailers like HP, Newegg, Walmart and Amazon to publish thousands of special offers, discounts, coupon codes and Cash Back rewards to its members. The much celebrated FatWallet forums represent the pulse of an evolving online marketplace where smart consumers gather to share and learn. Voted ”One of the 50 Best Small and Medium Companies to Work for in America” by Great Places To Work®, FatWallet ranks as one of the top 600 internet properties in the nation. (Quantcast)


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Brent Shelton
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