We want our clients to understand cultural and technological changes, and how our positioning as a company fits into that environment.
London (PRWEB UK) 28 March 2013
In both business and everyday life, internet access has become an integral part of the way society conducts itself. Banking, processing orders, communication and entertainment all rely on the presence of an active internet connection, and these needs are only set to become more urgent and expensive as requirements increase.
To keep their clients informed on modern trends, FDO have released a blog series discussing the growth of unpaid wireless connections in cities across the planet. One post, entitled ‘Water, Electricity, and Wi-Fi – The Spread of Free Internet’, discusses the addition of wireless access points to Smart Meters in America, providing unpaid, unencrypted wireless internet connections to an entire city.
The series goes on to discuss the wider trend, including Google sponsored programs to extend publicly accessible Wi-Fi access points in the New York subway system, and citywide access in the company’s home of Mountain View, California. Later discussion wonders about the possibility of this trend carrying over to the UK, and the opportunities this might entail for on-line commerce.
FDO’s digital marketing director was available to comment on behalf of the company. "We’re constantly trying to inform our clients about industry trends. Sometimes it’s specific to our services, such as changes to search algorithms and updates to the Magento development platform. Other times we try to build a more general view of the industry, the implications of new technologies and gadgets. This series is part of the latter category, we want our clients to understand cultural and technological changes, and how our positioning as a company fits into that environment."
FDO.co.uk is a digital marketing and search engine optimisation agency, offering eCommerce design and marketing solutions to companies worldwide, while operating out of their London headquarters. By continuing to keep their customers up to date on news and trends relating to eCommerce they hope to cultivate closer, even-footed relationships with their wide range of clients.