The surest way not to fail is to determine to succeed. ~ Richard Brinsley Sheridan
Chino Hills, CA (PRWEB) March 20, 2012
Gunner Peterson is one of the most recognizable names in personal training. Peterson has trained several celebrities including NBA stars and Hollywood actors. Kaiser Serajuddin, renowned personal trainer, founder of GohardFitness.com and a regular contributor to super-trainer.com, has recently had a chance to meet Gunner Peterson in person. Peterson shared with Kaiser his secret of successful personal trainer marketing without extensive advertisement.
On super-trainer.com, Kaiser jots down what he learned from Gunner in twenty seven points. According to Kaiser, reading these points will help trainers find the energy and passion to follow the lead and reach the top tier in personal training business. Kaiser said, “Gunner taught me how business will start taking care of itself, only if you take care of a few little things. I learned a lot from him, and I am sure the readers will find it as helpful as I did. “
The best part about what Kaiser has learned from Gunner is that the twenty-seven points are completely different than what is usually said about personal trainer marketing. Instead of repeating the same old clichés, Gunner has shown Kaiser a unique and much more efficient way to hit the success in this business. For instance, the very first point emphasizes the importance of client experience. “Most marketing tactics only rely on attracting customers and completely overlook the factors which keep them loyal and satisfied,” Kaiser comments.
Another reason which Kaiser explains how Gunner has managed to attract the A-list crowd is the amount of convenience and luxury he offers. He makes sure that every client gets a personal experience along with luxury and convenience. However, he added that this can be achieved by keeping in consideration I few minor things factors than spending a lot of money on useless things.
Gunner also shared his word on advice on how the client-trainer relationship must be maintained. While he stresses a warm, friendly and comfortable relationship, he strictly prohibits hanging out or even dining out with them. “A sense of professionalism and respect is utterly important and should not be forgotten no matter how many problems your clients share with you,” adds Kaiser.
All of these pointers help trainers in attracting potential customers and gaining their trust. While it does not have to do anything with publicity and promotion, it definitely teaches the best practices in fitness marketing. For further reading, visit the website http://www.super-trainer.com
About Sam Bakhtiar
Sam Bakhtiar is a Persian born American with over twenty years of experience in fitness training and body building. After completing B.S in Premed and Nutrition, Sam also received a doctorate of Chiropractics. Along with being one of the best fitness trainers, Sam is also a business and marketing expert. After establishing a successful fitness training business with substantial income, Sam is helping other professionals in the industry to achieve their business goals. For more information, please contact using the following information.