Many people recognize that they can save money buying wholesale
New York (Vocus) February 13, 2010
Cupid’s arrow might have a hard time conquering this economy, but one retailer plans to reach record sales with the help of an updated Web site.
WholesaleFloral.com, a wholesale florist retailer of glass vases and other floral accessories, has optimized their site to reflect the latest trends in Valentine flowers this year, and the company is expecting heavy traffic to their site.
The Valentine's Day Consumer Intentions and Actions survey, recently released by the National Retail Federation, demonstrates that couples plan to cut back on spending significantly. On average, romantic couples will spend only $63.34 on gifts, which is dramatically lower than the $122.98 spent before the economy took a hit.
"Many people recognize that they can save money buying wholesale," said Bradford Perry, WholesaleFloral.com vice president of customer relations. "They can get all the tools they need to make the flower arrangement themselves, or they can cut costs and give the products to the florist to make the arrangement more personal."
WholesaleFloral.com sells to florist shops and individuals alike, and is stocking up on hot trends for Valentine's Day. This year, consumers can expect votive candles and red decorative vase fillers, such as gemstones and rocks to dominate the market.
"White and black vases are also a popular trend. They really pop with red accents." Perry added.
In preparation for Valentine's Day, the wholesale florist company is increasing the number of hours that a professional will be available to chat directly on their Web site. Although the flower market is expecting a dip in sales, some wholesale retailers, like WholesaleFloral.com, can take advantage of tighter budgets due to the economy.
WholesaleFloral.com offers one of the largest selections of floral supplies anywhere on the net. An expert of the trade, WholesaleFloral.com works very closely with manufacturers to make sure to give the customer the best pricing possible. The company also prides itself on providing customers with the latest products available on their Web site. WholesaleFloral.com ships orders within 24 hours, ensuring customers' complete satisfaction.
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