Anyone who wants their website to generate more revenue or those who wish to increase the number of qualified leads they receive from it. The workshops are also great for someone who wants to start a new website and get it off the ground on the right footing.
Tampa, FL (PRWEB) January 29, 2007
The Tampa SEO Training Academy, the first company based in the Tampa/St. Pete/Sarasota area to provide ongoing hands on Search Engine Optimization training workshops, announced today the launch of its new SEO training business and company website. By applying their "Stress-Free" hands on approach, the Academy's effective workshops teach participants throughout Florida how to implement powerful and safe (white-hat only) internet marketing techniques. The techniques presented will greatly enhance any web sites ability to be found at the top of the search engines when potential customers are searching online for the products or services they need.
Internet marketing educator Steven Scott will offer both introductory SEO training courses, designed for people with little or no hands on SEO experience, and advanced training courses, that will provide a detailed certification program for existing SEO professionals ensuring they possess the most up-to-date and current skills.
Now available are a 2-Day Basic, 3-Day Advanced and a combined 5-Day SEO Mastery Workshop as well as a ½-day class entitled Marketing Your Business on the Web. Tampa's innovative Search Engine Optimization Training Academy offers ongoing enrollment in their public SEO training courses and provides private in-house training for larger groups or companies.
Workshop agendas, dates and pricing information can be found online at http://www.Tampa-SEO.com or by calling 877-736-7361. When visiting the site, be sure and sign up to receive their Free SEO tips email.
Steven Scott, owner of the Tampa SEO Training Academy, stated, "Our detailed hands on workshops offer a unique way for anyone to learn 'insider techniques' to getting a web site listed at the top of the search engines. Participants will receive real help from qualified instructors on how to effectively apply the latest SEO techniques to their web site." When asked who would benefit from attending the workshops, Scott replied, "Anyone who wants their website to generate more revenue or those who wish to increase the number of qualified leads they receive from it. The workshops are also great for someone who wants to start a new website and get it off the ground on the right footing."
The Academy has targeted three distinct groups of people that will greatly benefit from the offered courses. These groups include:
- Decision Makers - Business Owners, Technology Managers, and Sales & Marketing professionals will learn what is really needed to promote & market their website on the search engines;
- Web Design Professionals - Web Design Companies, Advertising Agencies, Independent Web Designers, Web Developers and Affiliate Marketers will all learn how to incorporate safe SEO techniques into their designs and expand their service offerings to include a full set of search engine marketing programs for themselves or their clients. and;
- SEO Professionals - Individuals and companies that are currently working in the SEO industry or those trying to enter the field, will advance their existing knowledge base, fill any gaps they may have in their current skills, and obtain certification from the Search Engine Academy in SEO Marketing Skills.
According to Scott, the difference between a web site that looks great and one that works great is "...research, research, research. It is important to understand who your audience is and what the words or phrases they are actually searching for are in order to design and market your web site correctly. Knowing exactly how to do this gives you the greatest chance of being found by your audience when they begin their search."
Scott feels it is extremely important to think about optimizing your site even before designing it. "Hiring a web designer before thinking about site optimization or before doing your research is a lot like hiring an interior decorator for your new home before hiring the architect. While an interior decorator will make your home look fantastic, if it all comes crumbling down around you because of a poor foundation or weak design it won't really matter how nice it looked. Many web designers have limited or no knowledge of what makes a web site 'search engine friendly' and can often destroy your sites chances of ever being found on the search engines without even realizing it."
Instead of using offline marketing techniques like business cards, brochures, newspaper ads, etc, to push visitors to your company website, the Tampa SEO Training Academy's workshops teach participants how to pull in visitors who are searching the web for the products or services they sell but who may have never before heard of your company or its website. These SEO training workshops enable participants to "stop stressing out over your sites rankings and stop guessing about your online marketing strategies." Instead, students start building genuine top-ranking SEO skills in just a few days of instructor led hands on instruction.
About the Tampa SEO Training Academy
The Tampa SEO Training Academy is owned and operated by Starship Computer Services, Inc of Tampa, FL. Since 1998, Starship has been delivering customized search engine optimization programs and web design for clients both large and small. Starship Computer Services is a licensed associate trainer of the Search Engine Academy founded by industry leaders Robin Nobles and John Alexander.
Steven Scott, Owner
Tampa SEO Training Academy